Campaigns

Brand Repositioning: flutrr Unveils ‘The Love Marriage App’ to Tap India’s Unexplored Matchmaking Middle-Ground

Brand Repositioning: flutrr Unveils ‘The Love Marriage...

Discover how Indian relationship platform flutrr is strategically repositioning...

Where Strategy Meets Innovation: Tech Mahindra Global Chess League & Couchbase Checkmate Season 4 in Bengaluru

Where Strategy Meets Innovation: Tech Mahindra Global Chess...

Discover how Tech Mahindra Global Chess League Season 4 in Bengaluru redefined sports...

Beyond the Gym: How Foodstrong & Sara Ali Khan Are Repositioning Protein for India’s ‘Everyday Athletes’

Beyond the Gym: How Foodstrong & Sara Ali Khan Are Repositioning...

Health-food brand Foodstrong taps actor Sara Ali Khan to spearhead its brand evolution,...

Underneat Steps into Long-Form Storytelling with Instagram Series Likhe Jo Khat Tujhe

Underneat Steps into Long-Form Storytelling with Instagram...

A 14-episode Tulsea Original marks the brand's first association with long-form...

AJIO Appoints Ahaan Panday as Brand Ambassador for Festive Campaign ‘Festival Is Festivalling’

AJIO Appoints Ahaan Panday as Brand Ambassador for Festive...

AJIO collaborates with rising star Ahaan Panday to front its 2026 festive campaign,...

PhonePe Marks 10-Year Milestone with Data-Driven Gratitude Campaign Conceptualised by Ogilvy

PhonePe Marks 10-Year Milestone with Data-Driven Gratitude...

PhonePe celebrates its 10th anniversary with an Ogilvy-crafted campaign featuring...

Marico Leverages Contextual Storytelling in New Parachute Advansed Jasmine Campaign by Team WPP

Marico Leverages Contextual Storytelling in New Parachute...

Marico unveils a new campaign film for Parachute Advansed Jasmine Hair Oil, created...

Humuss Beauty Brings Everyday Skincare to Runners at Wipro Bengaluru Marathon 2026 Through Smytten

Humuss Beauty Brings Everyday Skincare to Runners at Wipro...

Discover how Humuss Beauty brought vegan skincare to runners at the Wipro Bengaluru...

MTR Foods Reimagines Festive Gifting by Turning Regional Sweets into 'India’s Sweetest Language'

MTR Foods Reimagines Festive Gifting by Turning Regional...

MTR Foods launches its festive campaign, ‘India’s Sweetest Language’, featuring...

Alka Meets Alka: How Bayer is Levering Pop-Culture Wordplay to Disrupt India’s Antacid Market

Alka Meets Alka: How Bayer is Levering Pop-Culture Wordplay...

Bayer Consumer Health teams up with iconic singer Alka Yagnik for its digital campaign...

SW Network Repositions Macho Sporto with Vicky Kaushal to Bring a New Expression of Comfort and Confidence

SW Network Repositions Macho Sporto with Vicky Kaushal...

Macho Sporto launches its new 'Chaal Badal De' campaign featuring Vicky Kaushal,...

Shaping the Future of Global Health: 'Go Healthy with Taiwan 2026' Unveils Top 20 Innovators from 62 Nations

Shaping the Future of Global Health: 'Go Healthy with Taiwan...

Global campaign shatters records with 832 proposals, spotlighting breakthrough solutions...

Sprite Redefines Brand Entertainment with ‘Truth & Spice’ Digital Series

Sprite Redefines Brand Entertainment with ‘Truth & Spice’...

Sprite steps into digital entertainment with 'Truth & Spice', an 8-episode spicy...

Sony Pictures Networks India Unveils 'India Ki Sabse Badi Party' Starring Pankaj Tripathi to Drive Hype for Historic Football Matches

Sony Pictures Networks India Unveils 'India Ki Sabse Badi...

Sony Sports launches the 'India Ki Sabse Badi Party' campaign featuring Pankaj Tripathi...

Kimirica x Bombay Island Introduces: A First-of-Its-Kind Sensorial Experience Over Coffee

Kimirica x Bombay Island Introduces: A First-of-Its-Kind...

Two worlds. One roof. A new Mumbai address built for lingering, exploring, and falling...

Apollo Hospitals’ “My Hands Are Ready” Sets World Record Title with 61,221 CPR Pledges in 30 Days

Apollo Hospitals’ “My Hands Are Ready” Sets World Record...

The campaign reaches students, teachers and staff across 120 institutions, advancing...