Analysis
India Gold Discounts Hit Record High After Duty Hike
Gold discounts in India hit record highs after the government raised import duties...
India’s Creator Economy Could Reach ₹5,000 Crore By 2027:...
Kofluence’s Annual Research Report 2026 says India’s influencer marketing industry...
India Raises Gold And Silver Import Duty to 15% to Curb...
India raises gold and silver import duty to 15% to curb imports and protect forex...
Kalyan and Malabar Gold Back PM Modi’s Push to Reduce Gold...
Kalyan Jewellers and Malabar Gold & Diamonds launch separate initiatives to reduce...
Brands That Found Their Own Red Carpet At The 2026 Met...
Brands used memes, mascots and social media trends to tap into Met Gala 2026 buzz.
Harry Potter Day 2026: The Magical World That Mesmerised...
Harry Potter Day on May 2 highlights the lasting cultural and commercial impact...
Prada Faces Backlash Over ₹84,000 ‘Inspired by Kolhapuri...
Prada has faced online criticism after launching its ₹84,000 Kolhapuri-inspired...
Zomato Rolls Out Cooling Vests For Delivery Partners Amid...
Zomato has introduced cooling vests for its delivery partners to help them stay...
Connected TV Is Redrawing India’s Sports Advertising Playbook
Connected TV is reshaping sports advertising in India as brands shift budgets from...
Zudio Marketing Mix Explained (4Ps)
Zudio’s growth is powered by rapid trend rotation, everyday low pricing and store-led...
Yash Raj Films Denies Link Between ‘Mardaani 3’ Promotions...
Yash Raj Films denies claims that Mardaani 3 marketing was linked to viral posts...
RCB vs DC Final Signals Women’s Cricket’s Arrival as a...
The WPL 2026 final between RCB and DC highlighted women’s cricket’s rise as a dependable...
59% Digital Share Signals Media Reset as OOH Stays Resilient...
India’s ad landscape shifts as digital reaches 59% share in 2025, OOH shows growth,...
How Coca-Cola Painted Santa Red and Made Him Iconic
Coca-Cola’s holiday advertising helped define the modern Santa Claus, turning a...
Riding the Festive Wave: Nykaa’s Q2 GMV Growth Hits a New...
Nykaa’s Q2 FY2026 GMV hits a notable 30% rise, driven by early festive season demand,...
Param Sundari: A Visual Delight, But Lacks Emotional Depth
Param Sundari dazzles with visuals and music but falters in storytelling and performances,...
