Tag: Internet Advertising India

Analysis
Are digital news providers experiencing a decline in mobile traffic?

Are digital news providers experiencing a decline in mobile...

The primary causes stated are a decrease in data and news consumption, a decrease...

Inside Edge
Rukmini Vijayakumar, a dancer, performs Bharatnatyam atop a Samsonite bag.

Rukmini Vijayakumar, a dancer, performs Bharatnatyam atop...

The film was created as part of the luggage company's promotional operations with...

Inside Edge
Are small and medium-sized advertising firms struggling?

Are small and medium-sized advertising firms struggling?

While some industry participants believe the situation is difficult for small businesses,...

Inside Edge
TV and digital must be viewed through the same prism: Vikram Sakhuja

TV and digital must be viewed through the same prism: Vikram...

At the introduction of the Pitch Madison Advertising Report 2023, the Partner &...

Campaigns
ACKO creates a potent ode to Mumbai's dynamic city.

ACKO creates a potent ode to Mumbai's dynamic city.

The campaign celebrates the beneficial transformations the city has undergone throughout...

Inside Edge
Adding "Ai" to advertising

Adding "Ai" to advertising

According to experts, AI can help marketers design personalised experiences for...