Tag: Digital Marketing News

Campaigns
McCain Foods teams with dentsu India for new monsoon campaign

McCain Foods teams with dentsu India for new monsoon campaign

The campaign enhances the monsoon experience by combining the cozy atmosphere of...

Campaigns
Zomato closes Intercity Legends due to poor market fit

Zomato closes Intercity Legends due to poor market fit

Launched in 2022, the Intercity food delivery service aimed to connect cities but...

Analysis
India's OTT Audience Reaches 547.3 Million, Driven by AVOD Growth

India's OTT Audience Reaches 547.3 Million, Driven by AVOD...

Ormax Media’s 2024 OTT Report: India’s OTT audience hits 547.3 million, with significant...

Campaigns
redRail by redBus celebrates India's railway legacy with 'Sound of Nation'

redRail by redBus celebrates India's railway legacy with...

It highlights the vital role trains play in India's social and cultural identity,...

Inside Edge
Kerala Police Sends Notice to Meta and Google Over Gambling Ads

Kerala Police Sends Notice to Meta and Google Over Gambling...

Kerala Police confront Meta and Google on gambling ads amid growing concerns about...

Campaigns
Canon India unveils #CaptureWithCare campaign on World Photography Day

Canon India unveils #CaptureWithCare campaign on World...

The new campaign seeks to educate the community on responsible photography, promoting...

Campaigns
Škoda Reveals New SUV Name: Kylaq After Nationwide Campaign

Škoda Reveals New SUV Name: Kylaq After Nationwide Campaign

Škoda Auto India unveils ‘Kylaq’ as the name of its new compact SUV, chosen through...

Campaigns
Britannia Launches AI-Driven Storytelling Campaign for Tamil Nadu Dads

Britannia Launches AI-Driven Storytelling Campaign for...

Britannia Milk Bikis introduces ‘Adengappa Kadhaigal’, an AI-powered storytelling...

Campaigns
Meta to feature alcohol, gambling ads in India, APAC, LATAM

Meta to feature alcohol, gambling ads in India, APAC, LATAM

The policy is generating discussion on its potential impact on public health, industry...

Campaigns
Joy Personal Care appoints Medha Shankr as their new brand ambassador

Joy Personal Care appoints Medha Shankr as their new brand...

Medha Shankr's inspiring journey and relatable persona resonate with Joy Personal...

Campaigns
Sprite launches 'Chill at Home' campaign featuring Vedang Raina

Sprite launches 'Chill at Home' campaign featuring Vedang...

Sprite uses AI to generate 200 personalized messages, each tailored to significant...

Campaigns
DS Group’s 95-year success showcased in film with Rahul Khanna

DS Group’s 95-year success showcased in film with Rahul...

Directed and produced by The Titus Upputuru Company, the film stars Bollywood actor...

Campaigns
Reliance General Insurance Celebrates Sibling Bond with #BachaateRaho Campaign

Reliance General Insurance Celebrates Sibling Bond with...

Reliance General Insurance's #BachaateRaho Raksha Bandhan film highlights sibling...

Campaigns
Saridon Woman: Fast Menstrual Relief with Plant-Based Formula in 5 Minutes

Saridon Woman: Fast Menstrual Relief with Plant-Based Formula...

Saridon launches ‘Saridon Woman’ for fast-acting, plant-based menstrual pain relief,...

Campaigns
Tata Tea Agni honors homemakers' relentless spirit and boundless energy

Tata Tea Agni honors homemakers' relentless spirit and...

Media Monks India conceptualized and produced the campaign, capturing the essence...

Campaigns
Coca-Cola revitalizes Limca GlucoCharge with a fresh brand identity

Coca-Cola revitalizes Limca GlucoCharge with a fresh brand...

The glucose and electrolyte drink debuted during the Olympics, featuring a champion...