Tag: Digital Marketing News
Small firms become major contributors to digital ad spending...
Experts foresee startups and SMBs revolutionizing advertising by injecting innovation...
IKEA's campaign addresses diverse home storage challenges...
As an extension of 'Organising Is Awesome,' a three-part film series features amusing...
Pepsi provocatively mocks Coca-Cola in bold, new advertising...
In the soft drink arena, Pepsi challenges Coke with the 'Tastes OK' campaign in...
Celebrities contribute to the startup realm, enhancing...
Celebrities entering retail connect with aspirants; Shilpa Shetty's MamaEarth shares...
Google Unveils Gemini: Retires Bard and Launches Advanced...
Gemini, a paid application, is set to launch in 40 languages. As of now, it is available...
Digital Media surpasses combined share of TV, Radio, OOH,...
In 2023, digital media surpassed the combined shares of Television (32%), Radio...
Tata Motors urges businesses to seize control in new campaign
In each film, a narrator plays a crucial role, vividly portraying Fleet Edge's advantages...
Sunil Grover praises samosas in a new Samosa Singh advertisement
Indian brand Samosa Singh debuts an ad featuring comedian Sunil Grover. The one-minute...
Times OOH Secures Exclusive 7-Year Advertising Contract...
Times OOH has gained advertising rights inside and outside Chandigarh International...
Disney Star's Viacom18 deal: A positive development for...
The anticipated Zee-Sony merger collapses, spotlight shifts to the potential Disney...
Virat Kohli exits 8-year Puma deal, joins Agilitas Sports:...
Virat Kohli, India's renowned batsman, concludes his 8-year partnership with Puma...
Ranveer Singh acquired a stake in boAt through 'Lost in...
Ranveer Singh invests in boAt, becoming a stakeholder and the face of their audio...
Meta Introduces "Imagined with AI" Labels for Transparency...
The tech giant is creating scalable tools to detect invisible markers, aiming to...
Ad's Green Evolution: Eco-Friendly Revolution in Marketing...
Arvind Nair, Mirum India's VP, delves into ASCI's new guidelines combating greenwashing...
FMCG Giants Boost Ad Spending Amidst Improved Margins and...
Ad spend will predominantly target TV, especially sports and news channels, along...
Poonam Pandey's Faked Death Raises Ethical Concerns in...
The thin line between raising awareness and moral dilemmas: Poonam Pandey's death...