Tag: Advertising News

Campaigns
Karan Johar Turns Dating on Its Head in Elevn’s Quirky New Campaign

Karan Johar Turns Dating on Its Head in Elevn’s Quirky...

Elevn’s fresh campaign, led by co-founder Karan Johar, flips traditional dating...

Inside Edge
Google Enhances Personalized Loyalty Ads for Retailers

Google Enhances Personalized Loyalty Ads for Retailers

Google introduces advanced personalized loyalty ads, enabling retailers to offer...

Campaigns
Snapchat Launches App Power Pack to Boost App Marketing

Snapchat Launches App Power Pack to Boost App Marketing

Snapchat introduces the App Power Pack, featuring AI-driven bidding, playable ads,...

Campaigns
Thums Up & Biryani: A Toofani Twist to Your Taste Buds

Thums Up & Biryani: A Toofani Twist to Your Taste Buds

Discover the electrifying fusion of Thums Up and biryani. A spicy, fizzy, and flavorful...

Campaigns
Kriti Sanon Becomes the New Face of Campus Activewear’s Women's Footwear Revolution

Kriti Sanon Becomes the New Face of Campus Activewear’s...

Kriti Sanon joins Campus Activewear as ambassador for its women’s footwear line—blending...

Campaigns
Colgate Builds 24-Hour Trust With Cavity-Proof Mom’s Ad

Colgate Builds 24-Hour Trust With Cavity-Proof Mom’s Ad

Colgate’s latest ad highlights a mother’s trust in 24-hour cavity protection, blending...

Campaigns
Coto Launches Emotional Wellness Film With Mona Singh’s Voice

Coto Launches Emotional Wellness Film With Mona Singh’s...

Coto unveils an emotional wellness campaign voiced by Mona Singh, highlighting digital...

Industry
Ashneer Grover Hosts Reality Show Dividing Dreamers Into Rulers

Ashneer Grover Hosts Reality Show Dividing Dreamers Into...

Ashneer Grover headlines “Rise & Fall” on Amazon MX Player, splitting contestants...

Campaigns
Rado Times Festive Glamour with Hrithik Roshan, Katrina Kaif

Rado Times Festive Glamour with Hrithik Roshan, Katrina...

Rado unveils its festive campaign starring Hrithik Roshan and Katrina Kaif, blending...

Business Spotlight
Saif Ali Khan Spices Up Advertising with JK Masale

Saif Ali Khan Spices Up Advertising with JK Masale

JK Masale appoints Saif Ali Khan as brand ambassador, blending nawabi charm with...

Campaigns
Serena Williams Serves Honesty in Healthcare with Rho Partnership

Serena Williams Serves Honesty in Healthcare with Rho Partnership

Serena Williams joins Rho as patient ambassador, championing authenticity in healthcare...

Campaigns
Sprite’s ‘Spicy Ko De Sprite Ka Tadka’ With Sharvari

Sprite’s ‘Spicy Ko De Sprite Ka Tadka’ With Sharvari

Sprite’s new campaign with Sharvari and Sunil Grover pairs fizzy lemon-lime refreshment...

Campaigns
National Brands Embrace Onam: A Pan-India Festive Strategy

National Brands Embrace Onam: A Pan-India Festive Strategy

Onam turns into a national marketing opportunity, as brands deploy hyper-local campaigns,...

Campaigns
South Side Story: Red FM Elevates Cultural Festival Appeal

South Side Story: Red FM Elevates Cultural Festival Appeal

Red FM revamps its flagship South Side Story festival, blending music, art, literature,...

Business Spotlight
Crocs Comeback: From "Ugly" to a $4 Billion Fashion Icon

Crocs Comeback: From "Ugly" to a $4 Billion Fashion Icon

Once mocked as “ugly clogs”, Crocs reinvented itself via comfort, Jibbitz customisation,...

Inside Edge
Head Digital Works Challenges Online Gaming Act, 2025 in Karnataka High Court

Head Digital Works Challenges Online Gaming Act, 2025 in...

Head Digital Works, the parent company of A23, has filed a petition in the Karnataka...