Surviving a Zombie Apocalypse in Style: Kia EV's Smart Features
Kia Australia's new campaign positions its EV as the ultimate survival vehicle during a zombie apocalypse, highlighting its silent motor and smart features in action.
When facing a zombie apocalypse, one of the last things you need is a noisy, gas-guzzling car drawing unwanted attention. Kia’s recent campaign has turned this scenario into a comical and creative exploration of how their electric vehicle (EV) could be the perfect escape companion in such an extreme situation.
The campaign cleverly showcases the Kia EV as the ultimate survival tool. As the protagonist races through desolate streets, avoiding the growing horde of zombies, the car’s silent electric engine offers the advantage of stealth. Unlike gas-powered cars, which might attract the attention of the undead with their engine noise, the Kia EV allows you to slip through the apocalypse unnoticed. Smart features like push-button park assist and long-range capabilities ensure you're always a step ahead of danger, providing both comfort and safety in a world gone wild.
Kia takes the absurdity of the zombie-apocalypse trope and uses it to highlight their EV’s cutting-edge technology. The campaign plays with humour and practical features, such as climate control, ensuring that even in the direst of situations, you can ride in comfort. Add to that the touch of luxury and modern design, and you’ve got a vehicle that not only helps you survive but makes you do so with style.
The campaign’s light-hearted approach turns a dystopian nightmare into an opportunity to highlight Kia’s innovation, making the ordinary feel extraordinary. The creative concept appeals not just to car enthusiasts, but to anyone who appreciates good humor and a clever take on marketing.
With Kia's EV, surviving the end of the world might just be a smooth, quiet ride.