Sumit Rawat

Sumit Rawat

Last seen: 2 days ago

Member since Feb 23, 2023 sumit_r@sociapa.com

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Campaigns
Flipkart rescues forgetful romantics with 'Blame it on Flipkart' campaign

Flipkart rescues forgetful romantics with 'Blame it on...

The campaign is brought to life by the creative minds at 22feet Tribal WW, showcasing...

Analysis
Digital growth forecast: 17% surge expected in 2024

Digital growth forecast: 17% surge expected in 2024

Anticipated at Rs 46,565 cr, the Digital AdEx for the year is predominantly fueled...

Business Spotlight
Publicis Commerce India launches inaugural Digital Growth Marketing Playbook edition

Publicis Commerce India launches inaugural Digital Growth...

Publicis Commerce India unveiled its first Digital Growth Marketing Playbook in...

Business Spotlight
Delhi Capitals announce Puma as official kit sponsor

Delhi Capitals announce Puma as official kit sponsor

Puma India collaborates with Delhi Capitals, becoming the official kit partner for...

Industry
Nike to cut over 1,600 jobs in strategic restructuring move

Nike to cut over 1,600 jobs in strategic restructuring...

As part of a strategic plan, sneaker giant Nike is set to lay off employees, aiming...

Campaigns
Ranveer Singh grooves to Yashraj Mukhate's beats in latest Tic Tac ad

Ranveer Singh grooves to Yashraj Mukhate's beats in latest...

Ferrero India unveils #VibeHai campaign for Tic Tac, featuring Ranveer Singh dancing...

Sports
Son of Kargil veteran; mother pawned jewelry for cricket kit

Son of Kargil veteran; mother pawned jewelry for cricket...

Despite father's career plans, Agra boy replaces KS Bharath in India-England third...

Industry
Love Beyond Limits: Brands Get Creative with Valentine's Day OOH Advertising

Love Beyond Limits: Brands Get Creative with Valentine's...

Brands embraced the love bug, pushing creative boundaries in this year's Valentine's...

Technology
Slack updates: Channel recaps, thread summaries, and more AI features

Slack updates: Channel recaps, thread summaries, and more...

Slack introduces AI update with search answers, channel recaps, thread summaries,...

Analysis
Auto sector excels in digital AdEx, led by paid search

Auto sector excels in digital AdEx, led by paid search

Auto industry heads highlight sector's growing digital ad spend. Emphasis on search...

Business Spotlight
Publicis Commerce India launches inaugural Digital Growth Marketing Playbook edition

Publicis Commerce India launches inaugural Digital Growth...

Publicis Commerce India unveiled the Digital Growth Marketing Playbook in collaboration...

Business Spotlight
Publicis Commerce India launches inaugural Digital Growth Marketing Playbook edition

Publicis Commerce India launches inaugural Digital Growth...

Publicis Commerce India unveiled the Digital Growth Marketing Playbook in collaboration...

Industry
Digital CAC rises: Strategies for D2C brands in challenging times

Digital CAC rises: Strategies for D2C brands in challenging...

Soaring digital CAC attributed to rising Cost Per Impression on platforms like Meta...

Business Spotlight
Jio, Airtel exchange Valentine's banter with 'red flags,' 'exes' jest

Jio, Airtel exchange Valentine's banter with 'red flags,'...

In the dynamic realm of modern relationships, Reliance Jio employs dating jargon,...

Industry
Valentine's Day: Brands adore influencers for romantic content engagement

Valentine's Day: Brands adore influencers for romantic...

Brands are drawn to couple influencers for their authenticity, relatability, and...

Business Spotlight
Kicky & Perky teams up with Mandira Bedi, honoring self-love on V-Day

Kicky & Perky teams up with Mandira Bedi, honoring self-love...

India's handmade silver jewelry brand, Kicky & Perky, partners with Mandira Bedi...