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Technology
Google AdSense's 2024 Transition: From Pay-Per-Click to Pay-Per-Impression

Google AdSense's 2024 Transition: From Pay-Per-Click to...

According to Dan Taylor, Vice President of Global Ads, the forthcoming changes aim...

Industry
Amazon Gains While Google and Meta Face Advertising Setbacks?

Amazon Gains While Google and Meta Face Advertising Setbacks?

Amazon's Advertising Advantage in E-Commerce: Thriving on Strong Purchase Intent...

Analysis
Does Data Analytics hold the key to optimizing performance marketing?

Does Data Analytics hold the key to optimizing performance...

In the absence of third-party cookies, experts explore the potential of AI-driven...

Campaigns
Kesari Golden Sugar Strikes a Sweet Chord with Catchy Jingle, Making Health a Melodious Affair - #KhaoMeethaNoFikar

Kesari Golden Sugar Strikes a Sweet Chord with Catchy Jingle,...

Kesari Golden Sugar's Catchy Jingle Creates a Melodious Affair, Balancing Health...

Technology
WhatsApp, under Meta Platforms, Introduces IP Protection for Call Privacy

WhatsApp, under Meta Platforms, Introduces IP Protection...

WhatsApp's Newest Security Feature Strives to Safeguard Calls by Implementing End-to-End...

Technology
Brand Strategies in the Age of Google's Innovative Generative AI Search

Brand Strategies in the Age of Google's Innovative Generative...

Navigating Google SGE's New Features: Expert Advice for Brands and Advertisers to...

Industry
Reliance Jio Debuts JioSpaceFiber: India's First Satellite-Powered Nationwide Gigabit Broadband

Reliance Jio Debuts JioSpaceFiber: India's First Satellite-Powered...

Jio's Ambitious Vision: Enabling Connectivity across Land, Air, Sea, and Space,...

Sports
Young Armless Archer Sheetal Devi Claims Three Medals at Asian Para Games

Young Armless Archer Sheetal Devi Claims Three Medals at...

Sheetal's Triumph Over Phocomelia: Conquering Archery Challenges with Determination....

Industry
Tata Group to Be India's First Home grown iPhone Manufacturer with Wistron

Tata Group to Be India's First Home grown iPhone Manufacturer...

Tata Group to Manufacture India's First Home-grown iPhone After Wistron Plant Purchase...

Technology
X Introduces Audio and Video Calling: A Handy User Guide

X Introduces Audio and Video Calling: A Handy User Guide

X Premium Unveils Exclusive Audio and Video Calling: iOS Launch, Android Expansion...

Technology
Social Media Platforms Engage in Fierce E-commerce Advertising Rivalry

Social Media Platforms Engage in Fierce E-commerce Advertising...

Evolution of Internet Habits Fuels Intense Competition Among Emerging Social Media...

Industry
Reliance-Disney Deal: Is Indian Media Shaping a Duopoly Future?

Reliance-Disney Deal: Is Indian Media Shaping a Duopoly...

Reliance-Disney's 43% Ad Market Share and Zee-Sony's 25%: Changing Dynamics in the...

Analysis
Disney+ Hotstar Sets New Record with 4.3 Crore Viewers for India vs New Zealand World Cup Match

Disney+ Hotstar Sets New Record with 4.3 Crore Viewers...

Disney+ Hotstar Achieves Record-Breaking Peak of 4.3 Crore Viewers in India vs New...

Industry
AI's Impending Revolution: Transforming the FMCG Sector in the Near Future

AI's Impending Revolution: Transforming the FMCG Sector...

Bikano's Director Manish Aggarwal: AI Seen as an Efficiency-Boosting Cost Saver...

Campaigns
Bikano's Diwali Quest: Seeking Justice for Soan Papdi Tradition

Bikano's Diwali Quest: Seeking Justice for Soan Papdi Tradition

Shifting the Narrative: A Diwali Campaign to Transform Soan Papdi's Reputation as...

Technology
YouTube Unveils Watch Page to Elevate News Content Viewing Experience

YouTube Unveils Watch Page to Elevate News Content Viewing...

YouTube Set to Launch Watch Page for News in 11 Indian Languages to Enhance the...