Business Spotlight
GCPL’s FY25 Ad Spend Crosses Rs 1,300 Crore Mark
Godrej Consumer Products boosts FY25 advertising spend by 2.5%, reaching Rs 1,369...
Travis Scott to Rock Mumbai Live in November 2025
Global superstar Travis Scott announces his first-ever live concert in Mumbai on...
YouTube’s Hype Powers Up India’s Next Viral Stars
YouTube’s Hype gives small Indian creators a shot at stardom—fan support meets new...
ChrysCapital’s Big Bite: Theobroma’s ₹2,410-Crore Bakery...
ChrysCapital acquires 90% of Theobroma for ₹2,410 crore, marking a new chapter for...
Maalik Earns ₹1.88 Cr Monday, Gains Momentum
Rajkummar Rao’s Maalik collects ₹1.88 crore Monday, driven by strong word of mouth...
Lululemon Enters India via Tata CLiQ Partnership
Lululemon to launch stores and e-commerce in India with Tata CLiQ in late 2026.
Liberty General Launches Custom Insurance for Tesla India
Liberty General Insurance unveils tailored EV plans for Tesla owners with unique...
Branquila Expands to UAE, Ignites Brand Innovation
Branquila launches in UAE, offering integrated brand marketing and creative services...
Cannes Lions Launches Global Integrity Standards for Advertising
Cannes Lions introduces new global integrity standards to promote ethical advertising...
Radhika Seth & Meghna Kaur Launch Naked Coffee Brand
Creators Radhika Seth and Meghna Kaur launch Naked, a specialty coffee brand focused...
Social Panga Wins Neo by Nippon Paint’s Marketing Mandate
Social Panga to drive Neo by Nippon Paint’s digital storytelling and campaigns for...
Dhurandhar Teaser Breaks Records, Sets Internet Ablaze
Dhurandhar teaser crosses 100 million views, sparking massive buzz for Ranveer Singh...
From SEO to GEO: Marketers Face the AI Search Revolution
AI-driven GEO is reshaping search. Marketers must adapt content for answer engines,...
Amazon Reinvents OTT Ads With Pause and Product Placements
Amazon Reinvents OTT Ads With Pause and Product PlacementsAmazon Reinvents OTT Ads...
Nike Delays Launch of NikeSKIMS Activewear Line
Nike postpones its women’s activewear launch with Skims, aiming for product perfection...
Pulse Candy Becomes ₹750 Crore Sensation in India
DS Group’s Pulse Candy hits ₹750 crore in sales, leading India’s hard-boiled candy...