Amul Lassi video becomes viral due to fungal allegations; the corporation reacts
Amul has responded to a viral video alleging that the company's lassi packs contain traces of fungus. According to a viral social media video, the beverage packets were infested with fungus well before their expiry date.
Amul has responded to these allegations, calling the viral video "fake." The firm issued a response via its social media accounts, stating that neither the producer of the viral video nor the establishment where the allegedly poisoned lassis were purchased contacted Amul for clarification.
"We want to reassure you that Amul Lassi is made in our state-of-the-art dairies and undergoes strict quality checks for product quality and packaging integrity," Amul said.
"We noticed in the video that the packs have been damaged due to the straw hole area." The video also shows that liquid is flowing from this hole. The fungal growth in these packets is [sic] owing to this hole, which the creator of the video is most likely aware of," it continued.
The company went on to explain that all of its products have a consumer safety declaration that warns, "DO NOT BUY PUFFED/LEAKY PACKAGES."
The corporation said that the video was intended to generate disinformation and undue worry and alarm among consumers.
Recently, a de-influencing film starring Revant Himatsingka exposed Cadbury's Bournvita's health claims. The corporation responded by sending Himatsingka a legal letter and denying the charges.
Cadbury was heavily chastised for its "disproportionate" reaction to a viral video. The National Commission for the Protection of Child Rights even demanded that the corporation withdraw all of its'misleading' advertisements.