RuPay and TATA IPL Unveil Exclusive Contactless Payment Wristband

RuPay partners with TATA IPL to introduce a limited-edition wristband for the 2024 playoffs, combining event access and versatile contactless payments in one stylish collectible.

RuPay and TATA IPL Unveil Exclusive Contactless Payment Wristband

RuPay, a product of the National Payments Corporation of India (NPCI), is thrilled to announce a special collaboration with TATA IPL, introducing an exclusive wristband designed for select attendees of the 2024 playoffs and final.

This collectible wristband, part of the “RuPay On-The-Go” series, provides not only access management during the events but also functions as a versatile contactless payment device post-event.

RuPay On-The-Go is at the forefront of contactless payments, catering to modern, tech-savvy consumers. This solution enables seamless transactions through stylish accessories and wearables like keychains, rings, watches, and wristbands. It aims to offer a secure, fast, and hassle-free payment experience—both online and offline—eliminating the need for bulky wallets and physical cards.

The new collaboration with TATA IPL enhances this feature by merging the excitement of cricket with advanced payment technology. The limited-edition wristband showcases signatures from team captains Sanju Samson, Ruturaj Gaikwad, KL Rahul, Pat Cummins, and Shreyas Iyer, making it a coveted collectible for cricket enthusiasts.

This initiative links access management for live events and payments in one exclusive collectible for select attendees of the playoffs and final. Attendees will enjoy the convenience of using the wristband for entry to their stadium seats. After the event, the wristband transforms into a fully functional contactless payment device. Users can make quick and secure transactions at retail outlets, food and beverage outlets, metro travel across cities, and more, with a Rs. 5,000 limit for PIN-less transactions and higher amounts requiring a PIN. The device also supports offline payments up to Rs. 500, ensuring usability even without internet connectivity.

The collectible wristband features a stylish design and colors to complement any look, adding a touch of elegance to everyday activities. Users can manage their transactions through an omnichannel payment platform app, allowing them to check balances, add funds, and set or change PINs easily. The wallet can be set to automatically top up when it reaches a preset limit, ensuring users never run out of funds.

Praveena Rai, Chief Operating Officer of NPCI, stated, “With the rapid increase of acceptance infrastructure, the demand for contactless payment mechanisms is on a steady rise. RuPay On-The-Go represents a significant advancement in payment technology, blending style and functionality. Our collaboration with TATA IPL brings together the thrill of cricket and the convenience of RuPay On-The-Go. This wristband simplifies audience access for the playoffs and final and provides a secure and convenient payment method for everyday use. The wrist wear carries all the security features, notifications, and controls of a regular card or wallet, allowing users to transact with confidence.”

This initiative is set to establish a new standard in event ticketing and payment solutions, offering convenience and security. By integrating access management with contactless payments in a single device, RuPay On-The-Go is paving the way for future innovations in live event experiences.