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Inside Edge
Byju’s names Tynker’s Krishna Vedati as President

Byju’s names Tynker’s Krishna Vedati as President

Krishna Vedati has been appointed president of global growth and strategic initiatives,...

Inside Edge
The Governor of Kerala inaugurates the Hyatt Regency in Thiruvananthapuram

The Governor of Kerala inaugurates the Hyatt Regency in...

The Hyatt Regency, a 600 crore five-star hotel project in the nation's capital...

Inside Edge
Beanly, a coffee company obtains startup capital from renowned investors

Beanly, a coffee company obtains startup capital from renowned...

Beanly, a D2C start-up noted for its innovations in the coffee market and a consumer...

Inside Edge
Kerala's first CaratLane store opens in Kochi

Kerala's first CaratLane store opens in Kochi

To address the issue of last-minute gifting, Caratlane, a Tanishq partnership, has...

Analysis
According to Magnite Research, ads on streaming platforms in India attract more attention than ads on social media

According to Magnite Research, ads on streaming platforms...

According to 64% of streamers in India, advertisements on streaming platforms are...

Inside Edge
Teads and Jagran New Media collaborate

Teads and Jagran New Media collaborate

Using targeting technologies, Jagran New Media seeks to improve the effectiveness...

Inside Edge
Aseem Kaushik becomes India MD for L'Oréal

Aseem Kaushik becomes India MD for L'Oréal

Kaushik succeeds Amit Jain who has decided to retire this year-end.

Analysis
The liquidity challenge and banks

The liquidity challenge and banks

Challenging situations. Banks must increase deposit rates in addition to tightening...

Industry
BOROPLUS LAUNCHES ITS WINTER CAMPAIGN WITH AKSHAY KUMAR, ONE OF BOLLYWOOD'S MOST TALENTED ACTORS

BOROPLUS LAUNCHES ITS WINTER CAMPAIGN WITH AKSHAY KUMAR,...

The campaign comes as winter is set in parts of the country. Part of the BoroPlus...

Industry
#RIPTwitter: Will brands soon abandon Twitter?

#RIPTwitter: Will brands soon abandon Twitter?

The hashtag "RIPTwitter" recently became popular on the network after two weeks...

Industry
ShivnathThukral is the new director of public policy for Meta India.

ShivnathThukral is the new director of public policy for...

Appointment follows the exits of WhatsApp India chief Abhijit Bose and Rajiv Aggarwal,...

Campaigns
New injection approved by the USFDA for AurobindoPharma

New injection approved by the USFDA for AurobindoPharma

By Q4 of FY23, Amphotericin B Liposome for Injection is anticipated to go on sale.

Campaigns
GauravJuneja and MeghnaBahadur discuss how Google is assisting brands in connecting with customers across touchpoints

GauravJuneja and MeghnaBahadur discuss how Google is assisting...

The two presented their ideas at WPP Commerce on how brands may give consumers omnichannel...

Campaigns
Ahead of the upcoming India Super League, CommsCredible purchases a franchise in Gurugram.

Ahead of the upcoming India Super League, CommsCredible...

The India Super League is an amateur cricket league

Industry
10% drop in Paytm shares as Softbank looks to reduce stake

10% drop in Paytm shares as Softbank looks to reduce stake

The change occurs immediately after the end of the investors' share trading lock-in...

Industry
Google India reports an increase in gross ad sales of 79.4% for the FY22

Google India reports an increase in gross ad sales of 79.4%...

The net revenue from operations is Rs 9,286 crore.