Ranveer Singh Shines in New McDonald’s Campaign and Meal

Ranveer Singh Stars in McDonald’s New TVC and Launches Signature Meal

McDonald’s India (North and East) has teamed up with Bollywood superstar Ranveer Singh to launch a vibrant new campaign featuring “The Ranveer Singh Meal”. This limited-time offering and its accompanying high-energy TV commercial celebrate the fun, flavor, and bold personality that both the actor and the brand share, creating a unique experience for fans and food lovers alike.

The Ranveer Singh Meal: Bold Flavors with a Signature Twist

Inspired by McDonald’s global Famous Orders, the Ranveer Singh Meal elevates classic favourites with exciting new elements. The meal includes McDonald’s iconic McVeggie and McChicken burgers, enhanced with spicy chilli and creamy Xplode sauce, topped with crispy onions for an added crunch and flavor burst.

Complementing the burgers are the Golden Pop Fries — bite-sized and perfect for munching — and a limited-edition Bobaaa Blast drink, a refreshing beverage infused with pear syrup and chewy boba pearls, adding a fun, trendy twist to the meal.

A TVC Reflecting Ranveer’s Energetic Persona

Conceptualised by DDB Mudra, the TV commercial is a playful visual journey that shows how the Ranveer Singh Meal is inseparable from the actor’s vibrant personality. Whether it’s a lively hostel room, a romantic hilltop date, or a cozy McDonald’s table shared with dadi (grandmother), Ranveer’s bold energy and unpredictability shine through every frame.

The campaign ends with Ranveer’s punchline, “Yeh Ranveer Singh Meal nahi, yeh meal hi Ranveer Singh hai,” reinforcing how the meal is not just a food order but a reflection of his expressive and dynamic spirit.

Brand and Creative Leadership Comments

Rajeev Ranjan, Managing Director of McDonald’s India (North & East), said, “At McDonald’s, we’ve always believed in creating feel-good moments that stay with our customers. This campaign is rooted in a powerful fan truth — our customers love customizing their McDonald’s favourites. Blending this insight with Ranveer’s personal picks gave us the perfect canvas to celebrate The Ranveer Singh Meal. We’re excited to bring this to our fans across North and East India because nothing makes us happier than seeing our food bring a smile.”

Rahul Mathew, Chief Creative Officer at DDB Mudra Group, added, “In Ranveer Singh we found someone who captures the spirit of the brand. He connects with people of all ages and backgrounds. His histrionics often bring a smile to all faces. Much like McDonald’s, we wanted to make sure we capture all of this, both in our communication and the meal itself.”

Connecting with Fans Through Food and Fun

The campaign taps into the emotional bond fans share with Ranveer Singh and McDonald’s, celebrating moments of joy, nostalgia, and togetherness. By combining Ranveer’s charismatic presence with McDonald’s beloved menu items, the brand offers a fresh, exciting way for consumers to engage and enjoy.

Availability and Limited-Time Offer

The Ranveer Singh Meal is available for a limited time at McDonald’s outlets across North and East India. Fans can order the meal in-store or via McDonald’s delivery platforms, making it easy to experience the bold flavors and fun vibe that the campaign promises.

Why This Campaign Stands Out

This collaboration is a perfect example of how celebrity endorsements can go beyond mere association to create a holistic brand experience. The meal and campaign reflect Ranveer Singh’s larger-than-life personality, while also highlighting McDonald’s commitment to innovation and customer delight.

Conclusion

McDonald’s India’s partnership with Ranveer Singh brings a fresh burst of energy and flavor to the fast-food scene. The Ranveer Singh Meal and its vibrant TVC celebrate fun, customization, and the joy of eating, making it a must-try for fans and food lovers alike.