Netflix Secures Streaming Rights for FIFA Women’s World Cup 2027, 2031

In a groundbreaking move, Netflix has acquired exclusive U.S. streaming rights for the FIFA Women’s World Cup in 2027 and 2031, making it the first streaming platform to hold rights for this prestigious tournament. This monumental deal, announced by Netflix in a blog post, represents a significant shift in sports broadcasting.

The 2027 Women’s World Cup, scheduled from June 24 to July 25, will feature 32 teams competing across 12 cities in Brazil. Details about the 2031 tournament, including its host nation, remain undisclosed.

Beyond Streaming Matches: A Holistic Experience

Netflix plans to transform how fans engage with the FIFA Women’s World Cup. In addition to live match coverage, the platform will offer:

• Studio Shows with expert commentary.
• Original Documentaries spotlighting rising stars and their journeys.
• Entertainment Features that celebrate the culture and passion driving women’s football’s global rise.

A New Era of Live Programming

This partnership bolsters Netflix’s growing portfolio of live sports content, which already includes high-profile events such as the SAG Awards on February 23, the comedy special "GROAT: The Greatest Roast of All Time: Tom Brady", and an NFL Christmas Day double-header. Netflix has previously seen record-breaking sports viewership with events like:

• Jake Paul vs. Mike Tyson, with 108 million viewers (most-streamed sporting event ever).
• Katie Taylor vs. Amanda Serrano, with 74 million viewers (most-watched women’s sports event in U.S. history).

Upcoming events include the debut of WWE Raw on January 6.

Celebrating Women’s Sports

Bela Bajaria, Netflix’s Chief Content Officer, emphasized the growing popularity of women’s sports:

“Our record-breaking success with Amanda Serrano vs. Katie Taylor demonstrated the massive appetite for women’s sports. The fandom for the FIFA Women’s World Cup has grown tremendously, and Netflix’s coverage will celebrate the players, culture, and passion driving this rise.”

Historic Partnership

FIFA President Gianni Infantino hailed the deal as a landmark moment for sports media rights:

“This agreement with Netflix highlights the real value of the FIFA Women’s World Cup and women’s football. Besides broadcasting the tournaments, Netflix will help bring the fascination of women’s football to a multimillion audience, further increasing its appeal.”

The agreement includes broadcasts in multiple languages, such as English and Spanish, ensuring accessibility for a diverse audience.