Nasher Miles Launches on Zepto with Quirky, Relatable Campaign
Nasher Miles Unveils Quirky Campaign for Zepto Launch, Showcasing Durable Travel Luggage and Highlighting Shark Tank India’s All-Shark Deal Approval
Nasher Miles, a travel luggage and accessories brand, has made its debut on Zepto, marking the launch with a quirky, engaging ad campaign. The campaign highlights Nasher Miles luggage as a convenient and durable alternative to traditional bags.
The ad narrates a humorous story featuring a young mother and her son preparing for travel. As their cab driver helps load their luggage, the bag bursts open, spilling all their belongings, including an embarrassing book titled "I Never Wanted to be a Mother." Frustrated, the mother quickly orders Nasher Miles luggage on Zepto and easily heads to her destination, showcasing the ease and reliability of the brand.
Since its launch in 2017, Nasher Miles has carved a niche in the travel luggage market, offering premium-quality luggage with aesthetic appeal. The brand gained national attention when it secured an All-Shark Deal on Shark Tank India Season 3, earning unanimous support from all five judges. This significant endorsement not only validated Nasher Miles’ innovative value proposition but also opened doors for investment and expansion opportunities.
By leveraging Zepto's platform and aligning with a relatable campaign, Nasher Miles continues to solidify its reputation as a forward-thinking brand blending style and functionality.