Mouni Roy appointed BlackZone Mobiles ambassador, enhancing brand representation
BlackZone Mobiles forms a strategic partnership with Bollywood star Mouni Roy, designating her as the distinguished brand ambassador for feature phones and smartwatches, bolstering the brand's representation in these categories.
BlackZone Mobiles has proudly announced its strategic collaboration with Bollywood actress Mouni Roy, who will serve as the distinguished brand ambassador for BlackZone's feature phones and smartwatches categories. The partnership aims to bolster BlackZone's market presence, emphasizing its designs, technology, and strategic pricing. Over the next year, Mouni Roy will play a crucial role in BlackZone's advertising campaigns, branding initiatives, and social media outreach.
Karan Thukral, Chairman of BlackZone Mobiles, expressed great pride in the collaboration, noting that Mouni Roy's vibrant personality and influential social media presence align perfectly with the brand's mission to connect more deeply with audiences across India. He highlighted her grace and sophistication as encapsulating the brand ethos.
As a participant in the 'Make in India' initiative, BlackZone is dedicated to expanding its reach beyond urban centers, reaching smaller cities and towns across the country. Kannav Thukral, MD of BlackZone Mobiles, emphasized the brand's commitment to excellence, showcasing sleek designs and advanced features. The company produces a range of products, from budget-friendly 4G feature phones to stylish and practical smartwatches, reflecting the pinnacle of Indian manufacturing prowess.
Mouni Roy expressed her connection with BlackZone, stating that the brand epitomizes style itself with its vibrant colors and distinctive characteristics in each mobile device.
The collaboration signifies a significant moment in BlackZone's evolution, highlighting the importance of nurturing indigenous talent and innovation in shaping the future. The company's manufacturing facility in Sonipat, Haryana, underscores its commitment to local employment and technological innovation, contributing to India's tech revolution through the domestic production of feature phones and smartwatches.