Industry
Elon Musk’s Twitter problems are multiplying
Musk’s pursuit and purchase of Twitter Inc. has been weighing on the shares of Tesla...
BOROPLUS LAUNCHES ITS WINTER CAMPAIGN WITH AKSHAY KUMAR,...
The campaign comes as winter is set in parts of the country. Part of the BoroPlus...
#RIPTwitter: Will brands soon abandon Twitter?
The hashtag "RIPTwitter" recently became popular on the network after two weeks...
ShivnathThukral is the new director of public policy for...
Appointment follows the exits of WhatsApp India chief Abhijit Bose and Rajiv Aggarwal,...
10% drop in Paytm shares as Softbank looks to reduce stake
The change occurs immediately after the end of the investors' share trading lock-in...
Google India reports an increase in gross ad sales of 79.4%...
The net revenue from operations is Rs 9,286 crore.
This Children's Day, Bournvita "forced packs” wants parents...
By encouraging parents to recognise their children's actual talents rather than...
Twitter halts its "blue check" feature after bogus accounts...
Users have been using Twitter's verification feature to pose as celebrities and...
Twitter's India unit goes negative in FY22; revenue increases...
Twitter's India division experienced losses during the fiscal year that ended on...
As cinema lovers return to the theatres, advertisers are...
Industry signals that the ad rates for in-cinema are likely to touch pre-Covid levels
FIFA World Cup 2022 gets onboard 10 Indian brands as ‘Presented...
Mahindra, Visa, CakeZone, Black & White, AM/NS India, ET Money, Amul, intel, SBI...
The “Curious case of Brand Appropriateness” in a digital-first...
Makes a case for third-party ad verification solutions that make sure advertisers'...
Electrolux appoints Omnicom Media Group for integrated...
The integrated media campaign for Electrolux will be led by Omnicom Media Group...
BITS Pilani allows students a year off to start their own...
Students at BITS Pilani are given a year off to start startups. The Indian Institutes...
Mobile Media Company Ventes Avenues Enters Into Distribution...
Ventes Avenues officially announced a partnership with Adsquare. According to the...
Xiaomi Appoints Xapads Media As Core Agency Partner
As its Core Agency Partner, Xiaomi appoints the Adtech platform Xapads Media. Through...