Industry

BCCI invites creative agency bids, unlocking exciting partnership opportunities

BCCI invites creative agency bids, unlocking exciting partnership...

BCCI has set a deadline, March 18, 2024, for purchasing the Request for Proposal,...

McDonald's India Addresses Fake Cheese Allegations, Invites Public to Kitchen Visit

McDonald's India Addresses Fake Cheese Allegations, Invites...

McDonald's executives, Saurabh Kalra, MD for West and South, and Arvind R P, CMO,...

Brands adopt immersive 3D outdoors for enhanced consumer engagement experiences

Brands adopt immersive 3D outdoors for enhanced consumer...

Despite surpassing DOOH in investment, 3D billboards captivate audiences with engaging...

FanCode Secures Exclusive Broadcasting Rights for Formula 1 in India

FanCode Secures Exclusive Broadcasting Rights for Formula...

FanCode secures exclusive broadcasting rights for Formula 1 in India, covering practice,...

Bill Gates' tea date with Dolly Chaiwala goes viral online

Bill Gates' tea date with Dolly Chaiwala goes viral online

In a viral video, Microsoft Founder Bill Gates marvels at India's innovation, highlighting...

Orry collaborates with Karan Johar's Dharma Cornerstone Agency for projects

Orry collaborates with Karan Johar's Dharma Cornerstone...

The partnership aims to bolster the agency's influencer marketing portfolio, strategically...

Amazon Defies Himalayan Challenge: Delivering Smiles at 4500 Feet Above Sea Level

Amazon Defies Himalayan Challenge: Delivering Smiles at...

The documentary asserts Amazon's exclusive capability as the solitary e-commerce...

D2C Brands Transition: Embracing TV+Print for Effective Brand Building Strategies

D2C Brands Transition: Embracing TV+Print for Effective...

Experts suggest traditional media's wide reach is vital for building brand awareness...

PhonePe Launches Indus Appstore to Challenge Google Play Dominance in India

PhonePe Launches Indus Appstore to Challenge Google Play...

Walmart's PhonePe introduces Indus Appstore in India, challenging Google Play. Offering...

Amazon Dives into Affordable Fashion with Launch of Amazon Bazaar in India

Amazon Dives into Affordable Fashion with Launch of Amazon...

Amazon Bazaar is onboarding sellers to list unbranded fashion and lifestyle products,...

IPL 2024 starts March 22, confirms League Chairman Arun Dhumal

IPL 2024 starts March 22, confirms League Chairman Arun...

The chairman confirmed that the upcoming tournament will be held entirely in India,...

Sony Pictures Stream now available on Prime Video Channels platform

Sony Pictures Stream now available on Prime Video Channels...

Prime Video joins forces with Sony Pictures Television (SPT), a division of Sony...

Sora, OpenAI's text-to-video generator, transforms words into dynamic visuals

Sora, OpenAI's text-to-video generator, transforms words...

Introducing Sora: OpenAI's latest text-to-video generator revealed on Thursday....

Nike to cut over 1,600 jobs in strategic restructuring move

Nike to cut over 1,600 jobs in strategic restructuring...

As part of a strategic plan, sneaker giant Nike is set to lay off employees, aiming...

Son of Kargil veteran; mother pawned jewelry for cricket kit

Son of Kargil veteran; mother pawned jewelry for cricket...

Despite father's career plans, Agra boy replaces KS Bharath in India-England third...

Love Beyond Limits: Brands Get Creative with Valentine's Day OOH Advertising

Love Beyond Limits: Brands Get Creative with Valentine's...

Brands embraced the love bug, pushing creative boundaries in this year's Valentine's...