Industry
Olympians Surge in Brand Value After Paris 2024 Success
India’s Olympic stars Neeraj Chopra, Vinesh Phogat, and Manu Bhaker see dramatic...
Kerala Police Sends Notice to Meta and Google Over Gambling...
Kerala Police confront Meta and Google on gambling ads amid growing concerns about...
Radio Mirchi's Parent Company Acquires Gaana for Rs 25...
Radio Mirchi's Parent ENIL Acquires Gaana for Rs 25 Lakh, Integrates Streaming Service...
Supreme Court Closes Contempt Case Against Ramdev with...
Supreme Court Ends Contempt Case Against Baba Ramdev, Issues Stern Warning to Avoid...
Manu Bhaker celebrates historic win with KFC rolls as role...
KFC's rolls range now features five new flavors, including Indian Spicy Veg. Starting...
ITC Sunfeast Launches First Egg & Milk Biscuit in India
ITC Sunfeast Unveils Super Egg & Milk Biscuit: A Nutritious, Convenient Snack for...
YouTube Celebrates Explosive Growth in India at Brandcast...
CEO Neal Mohan reveals quadrupled CTV views, trillion Shorts views, and new ad formats,...
Cheers to Creativity; No More Hiding Behind Water Bottles!
With surrogate ads drying up, alcohol brands must now craft stories that sell lifestyle,...
Tata Consumer Products launches refreshing Tetley Kombucha...
Tetley Kombucha, priced competitively at Rs 175 for 250 ml, offers a 9-month shelf...
Zepto plans to move its headquarters from Mumbai to Bengaluru
The company is actively searching for properties in Bengaluru, with an official...
Health Ministry Urges BCCI, SAI to Ban Athlete Endorsements...
Health Ministry requests BCCI, SAI to stop sportspersons from endorsing tobacco,...
Sociapa secures Digital and Creative mandate for Madhusudan
Sociapa partners with Madhusudan, a leading dairy brand, to enhance digital and...
Sonam Bajwa urges women to embrace personal style with...
The new collection blends comfort, functionality, and fashion, making it perfect...
Olympic champ Mirabai Chanu partners with Star Cement for...
A new campaign featuring Olympic champion Mirabai Chanu is set to launch soon, aiming...
Disney India launches Marvel's ‘Deadpool & Wolverine’ with...
Brands include Adidas, boAt, Coca-Cola, Myntra, NESTLÉ POLO, The Souled Store, Wrogn,...
Casio India expands G-Shock, targets diverse subcultures,...
Casio MD Hideki Imai discusses the strategy behind their expanded campaign, collaborating...