Hrithik Roshan Slams Apple's iPad Pro Ad

Hrithik Roshan Expresses Strong Disapproval of Apple's iPad Pro Ad, Calling It 'Sad' and 'Ignorant' in Recent Social Media Post.

May 11, 2024 - 19:23 Updated: May 11, 2024 - 19:27

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Hrithik Roshan Slams Apple's iPad Pro Ad

Meet the new iPad Pro: the thinnest product we’ve ever created, the most advanced display we’ve ever produced, with the incredible power of the M4 chip. Just imagine all the things it’ll be used to create. pic.twitter.com/6PeGXNoKgG
— Tim Cook (@tim_cook) May 7, 2024

Actor Hrithik Roshan took to Instagram to express disapproval of Apple's latest iPad Pro advertisement, labeling it as ‘unfortunate’ and ‘misinformed’.

Apple unveiled its latest iPad Pro through a creative advertisement, showcasing the destruction of various artistic objects to introduce the ultra-thin iPad. The video features a giant industrial press crushing a range of creative instruments, including pianos, old-model TVs, guitars, toys, and more, culminating in the reveal of Apple's ultra-thin iPad.

Earlier on May 7, Apple CEO Tim Cook introduced the new iPad Pro, highlighting its thinness, advanced display, and powerful M4 chip.

The advertisement received significant backlash on social media, with users criticizing it as ‘the worst commercial ever’ and expressing disappointment over the destruction of creative tools. Some remarked that the ad conveyed a message of 'wanton destruction' rather than the intended one.

Actor Justin Bateman also weighed in, questioning Apple's choice to depict the destruction of the arts, suggesting it was a step backward for society.

Why did @Apple do an ad that crushes the arts? Tech and #AI means to destroy the arts and society in general.
This is not making things better. This is just making some people insanely wealthy, at the expense of all of us.
“The love of money is the root of all evil” 1Tim 6:10. pic.twitter.com/PnEYO4H7FB
— Justine Bateman (@JustineBateman) May 9, 2024

These critiques highlight the importance of thoughtful messaging in advertising, particularly when it involves sensitive topics like the destruction of art and creativity.