Tag: SOCIAL MEDIA

Campaigns
Zepto's #JustSayIt campaign celebrates Father's Day

Zepto's #JustSayIt campaign celebrates Father's Day

The campaign video aims to evoke emotions, urging people to express their love and...

Industry
Trolled for facial hair, UP topper Prachi Nigam's makeover surprises

Trolled for facial hair, UP topper Prachi Nigam's makeover...

Despite scoring 98.5% in UP Board Class 10, topper Prachi Nigam faced criticism...

Industry
Google AI suggests eating rocks, adding glue to pizza—outrage ensues

Google AI suggests eating rocks, adding glue to pizza—outrage...

Google's AI overview feature faces backlash for suggesting users add glue to pizza,...

Campaigns
Kajol stars in Google Pay's 'Sab tick hai' user-friendly campaign

Kajol stars in Google Pay's 'Sab tick hai' user-friendly...

The campaign has launched across multiple media channels, encompassing television,...

Industry
Rajpal Yadav debuts at Cannes 2024 with director Palaash Muchhal

Rajpal Yadav debuts at Cannes 2024 with director Palaash...

Rajpal Yadav, known for his roles in Bollywood, will showcase his upcoming film...

Campaigns
Hrithik Roshan Slams Apple's iPad Pro Ad

Hrithik Roshan Slams Apple's iPad Pro Ad

Hrithik Roshan Expresses Strong Disapproval of Apple's iPad Pro Ad, Calling It 'Sad'...

Industry
WhatsApp challenges Indian government in Delhi court, threatens exit

WhatsApp challenges Indian government in Delhi court, threatens...

WhatsApp resists Indian government's originator identification rule, citing privacy...

Industry
97.9% of Gen Z follow influencers, Mindshare Content Marketing Trends

97.9% of Gen Z follow influencers, Mindshare Content Marketing...

76% of all social content they consume is creator made while 87% spend the most...

Industry
Concerns rise over AI misuse with Aamir Khan, Ranveer Singh deepfakes

Concerns rise over AI misuse with Aamir Khan, Ranveer Singh...

Aamir Khan and Ranveer Singh deny authenticity. Facebook, X, and eight fact-checking...

Industry
2023: Digital advertising's substantial growth redefines the marketing landscape

2023: Digital advertising's substantial growth redefines...

2023 witnessed a 50% surge in Digital Ad impressions, doubling since 2021, showcasing...

Analysis
Are brands on social media treading delicate, risky paths?

Are brands on social media treading delicate, risky paths?

Industry experts advise closer collaboration between brands and platforms, emphasizing...

Technology
Social Media Platforms Engage in Fierce E-commerce Advertising Rivalry

Social Media Platforms Engage in Fierce E-commerce Advertising...

Evolution of Internet Habits Fuels Intense Competition Among Emerging Social Media...

Technology
Meta Unveils Updates to Threads, Enhancing Social Media User Experience

Meta Unveils Updates to Threads, Enhancing Social Media...

Meta Launches Initiative to Accelerate Threads App Adoption for Content Creators,...

Inside Edge
Meta Threads Expands to Web to Counter User Drop Amidst X Competition

Meta Threads Expands to Web to Counter User Drop Amidst...

Meta launches a web version of Threads to rival Twitter's X as user engagement fluctuates....

Industry
Instagram Ads Expands Reels Template Options to Provide Creative Insight

Instagram Ads Expands Reels Template Options to Provide...

Instagram introduces enhanced Reels template options to spark creative inspiration....

Inside Edge
The following growth phase's motivators According to the Ormax Report, just 10% of OTT users in India reside in cities.

The following growth phase's motivators According to the...

For the next stage of expansion, OTT providers will need smaller markets and rural...