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Campaigns
Manu Bhaker Showcases Her Heartfelt Home in Asian Paints Series

Manu Bhaker Showcases Her Heartfelt Home in Asian Paints...

Deepanjali Jan 2, 2025 0 173

Olympian Manu Bhaker unveils her heartfelt home in Asian Paints’ series, blending...

Inside Edge
Walter Saldanha, Ad Industry Pioneer, Passes Away at 93

Walter Saldanha, Ad Industry Pioneer, Passes Away at 93

Deepanjali Jan 2, 2025 0 180

Walter Saldanha, co-founder of Chaitra Leo Burnett, passed away at 93, leaving behind...

Campaigns
BK Café Combines AI and Coffee for New Year Fortunes

BK Café Combines AI and Coffee for New Year Fortunes

Deepanjali Jan 2, 2025 0 155

Uncover your 2025 fortune with BK Café's AI-powered Coffee Fortunes. Experience...

Campaigns
MamyPoko Pants Unveils #HarBabyKaPehlaDiaper Campaign for New Moms

MamyPoko Pants Unveils #HarBabyKaPehlaDiaper Campaign for...

Deepanjali Jan 2, 2025 0 177

MamyPoko Pants’ #HarBabyKaPehlaDiaper campaign introduces innovative diapers for...

Industry
Sheraton Grand Bangalore Hotel Appoints Gaurav Tokas as Director of Rooms

Sheraton Grand Bangalore Hotel Appoints Gaurav Tokas as...

sheetal Jan 1, 2025 0 187

Sheraton Grand Bangalore Hotel at Brigade Gateway appoints Gaurav Tokas as Director...

Inside Edge
Standard Chartered Cup 2024 Strengthens Bonds Through Corporate Football

Standard Chartered Cup 2024 Strengthens Bonds Through Corporate...

sheetal Jan 1, 2025 0 1592

Standard Chartered Cup 2024 connects corporates and employees through football,...

Inside Edge
Shalimar Paints Thrives Amid Disruption in India’s Paints Industry

Shalimar Paints Thrives Amid Disruption in India’s Paints...

sheetal Jan 1, 2025 0 1567

Shalimar Paints implements innovative strategies and campaigns to compete in India’s...

Inside Edge
Viacom18 Transitions to Direct Subsidiary of Reliance Industries Limited

Viacom18 Transitions to Direct Subsidiary of Reliance Industries...

sheetal Jan 1, 2025 0 118

Viacom18 Media becomes a direct subsidiary of Reliance Industries, boosting RIL’s...

Inside Edge
Mumbai OOH Industry Shifts Focus After Hoarding Collapse Tragedy

Mumbai OOH Industry Shifts Focus After Hoarding Collapse...

sheetal Jan 1, 2025 0 1678

Mumbai's OOH industry revamps strategies post-hoarding collapse tragedy, embracing...

Inside Edge
Famous Innovations: 10 Years of Creativity and Future Plans

Famous Innovations: 10 Years of Creativity and Future Plans

sheetal Jan 1, 2025 0 1630

Famous Innovations founders Raj Kamble and Mithila Saraf reflect on 10 years of...

Inside Edge
Shrirang Tembhekar Joins Dinshaw’s Dairy as Marketing Head

Shrirang Tembhekar Joins Dinshaw’s Dairy as Marketing Head

sheetal Jan 1, 2025 0 222

Shrirang Tembhekar, with 19 years of marketing expertise, joins Dinshaw’s Dairy...

Inside Edge
FPCE Demands Stricter Guidelines for Misleading Real Estate Advertisements

FPCE Demands Stricter Guidelines for Misleading Real Estate...

sheetal Jan 1, 2025 0 166

FPCE calls for stricter penalties and guidelines to curb misleading real estate...

Inside Edge
Blinkit CEO Criticized Over Gig Worker Wages After Milestone

Blinkit CEO Criticized Over Gig Worker Wages After Milestone

sheetal Jan 1, 2025 0 190

Blinkit CEO Albinder Dhindsa faces backlash as Kunal Kamra raises concerns over...

Inside Edge
NHRC Demands Action on Children’s Use in Political Campaigns

NHRC Demands Action on Children’s Use in Political Campaigns

sheetal Jan 1, 2025 0 213

NHRC directs removal of AAP leaders’ post showing children in political campaigns,...

Analysis
2025: Pivotal Year for India's Creator Economy

2025: Pivotal Year for India's Creator Economy

Deepanjali Jan 1, 2025 0 1246

India's creator economy is set to transform in 2025, with significant growth in...

Industry
Influencers Transform Into Entrepreneurs, Shaping Products with Audiences

Influencers Transform Into Entrepreneurs, Shaping Products...

Deepanjali Jan 1, 2025 0 84

Influencers are evolving into entrepreneurs, co-creating products with their followers,...