Tag: Digital Marketing News
PhonePe Pincode App Delivers Medicines 24×7 Across Three...
PhonePe’s Pincode app now offers round‑the‑clock medicine delivery in Delhi, Mumbai,...
BHIM Relaunches with People‑First Mass Print Activation...
BHIM relaunches with a front‑page French‑window print campaign, inviting users to...
GCC Boom Puts India at Heart of Global Ad Operations
Growing global capability centres (GCC) in India are reshaping ad operations—handling...
Mattel & Dream Theatre: Crafting India’s Toy Licensing...
Mattel partners with Dream Theatre as its official licensing agency in India, orchestrating...
Ad Block Party: Can Google’s AI Close the Advertising Floodgates?
As ad‑blockers surge, Campaign India explores whether Google’s AI can temper intrusive...
Google Settles Android TV Antitrust Case in India for ₹2024...
Google agrees to pay ₹2024 crore to settle Indian antitrust case over Android TV,...
Infinix’s Hyperlocal Billboards: Tiny Ads, Big City‑Wide...
Smartphone brand Infinix deploys micro‑billboards in city hotspots, delivering targeted...
Tilak Varma Exudes Composed Style in John Jacobs’ Sunlit...
Rising cricket star Tilak Varma fronts John Jacobs’ new eyewear film, showcasing...
CREX Onboards Harmanpreet Kaur: Amplifying Women’s Cricket...
Cricket analytics platform CREX signs women’s team captain Harmanpreet Kaur, joining...
Advertising in Space: Brands Aim for Orbiting Customer...
From Pizza Hut’s lunar delivery to ALE’s meteor shower, brands experiment with space...
Foxtale’s Beachfront Banter: Sunscreen Wars Spark Front‑Page...
Foxtale crashes Lakmé‑Derma Co feud with a witty print comic on Bombay Times’ front...
boAt and RCB Unite: Aavante Soundbar Clarity for Ultimate...
boAt taps RCB stars for its Aavante Soundbar Clarity campaign, blending electrifying...
AnyMind Acquires AnyReach: Powering Pan‑Asian E‑Gifting...
AnyMind Group acquires Japanese e‑gifting platform AnyReach, integrating AI‑driven...
Tata Tea’s AI Campaign Nurtures Climate Action with Smart...
Tata Tea’s AI‑powered “Climate Stewards” campaign leverages data analytics to optimise...
OPPO Levels Up Campus Fun with Canteen Gaming‑Battle Brand...
OPPO’s new youth‑driven film transforms a college canteen into a mobile‑gaming battleground,...
JioStar’s MegaBlast Ignites IPL Ads with Interactive Fan...
JioStar introduces MegaBlast, cricket‑themed ad formats during IPL on OTT—turning...
