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Technology
Social Media Platforms Engage in Fierce E-commerce Advertising Rivalry

Social Media Platforms Engage in Fierce E-commerce Advertising...

Sumit Rawat Oct 25, 2023 0 51

Evolution of Internet Habits Fuels Intense Competition Among Emerging Social Media...

Industry
Reliance-Disney Deal: Is Indian Media Shaping a Duopoly Future?

Reliance-Disney Deal: Is Indian Media Shaping a Duopoly...

Sumit Rawat Oct 25, 2023 0 52

Reliance-Disney's 43% Ad Market Share and Zee-Sony's 25%: Changing Dynamics in the...

Analysis
Disney+ Hotstar Sets New Record with 4.3 Crore Viewers for India vs New Zealand World Cup Match

Disney+ Hotstar Sets New Record with 4.3 Crore Viewers...

Sumit Rawat Oct 23, 2023 0 82

Disney+ Hotstar Achieves Record-Breaking Peak of 4.3 Crore Viewers in India vs New...

Industry
AI's Impending Revolution: Transforming the FMCG Sector in the Near Future

AI's Impending Revolution: Transforming the FMCG Sector...

Sumit Rawat Oct 23, 2023 0 50

Bikano's Director Manish Aggarwal: AI Seen as an Efficiency-Boosting Cost Saver...

Campaigns
Bikano's Diwali Quest: Seeking Justice for Soan Papdi Tradition

Bikano's Diwali Quest: Seeking Justice for Soan Papdi Tradition

Sumit Rawat Oct 21, 2023 0 82

Shifting the Narrative: A Diwali Campaign to Transform Soan Papdi's Reputation as...

Technology
YouTube Unveils Watch Page to Elevate News Content Viewing Experience

YouTube Unveils Watch Page to Elevate News Content Viewing...

Sumit Rawat Oct 20, 2023 0 45

YouTube Set to Launch Watch Page for News in 11 Indian Languages to Enhance the...

Technology
Meta Unveils Updates to Threads, Enhancing Social Media User Experience

Meta Unveils Updates to Threads, Enhancing Social Media...

Sumit Rawat Oct 20, 2023 0 59

Meta Launches Initiative to Accelerate Threads App Adoption for Content Creators,...

Industry
Betolar Revolutionizes Indian Construction with Innovative, Cement-Free Sustainable Solution

Betolar Revolutionizes Indian Construction with Innovative,...

Sumit Rawat Oct 19, 2023 0 42

Betolar's Geoprime Solution: A Sustainable Cement-Free Innovation Revolutionizing...

Technology
Meta Unveils Broadcast Channels on Facebook and Messenger for Enhanced Connectivity

Meta Unveils Broadcast Channels on Facebook and Messenger...

Sumit Rawat Oct 19, 2023 0 71

Meta Revolutionizes Social Media with the Launch of Broadcast Channels on Facebook...

Industry
Kantar Report: Advertisers Embrace Mobile to Target Rural Markets

Kantar Report: Advertisers Embrace Mobile to Target Rural...

Sumit Rawat Oct 18, 2023 0 59

Kantar Report: 69% Advertisers Tailor Strategies for Rural Markets Independently,...

Industry
D2C Brands Elevate Brand Bharat with Festive ONDC Leveraging

D2C Brands Elevate Brand Bharat with Festive ONDC Leveraging

Sumit Rawat Oct 18, 2023 0 42

ONDC Spurs Indigenous Brands' Reach, Achieving High ROI Amidst the Growing Adoption...

Industry
Marketers Strategize Against Digital Ad Fraud: AI, Councils, and Caution

Marketers Strategize Against Digital Ad Fraud: AI, Councils,...

Sumit Rawat Oct 17, 2023 0 47

Industry Leaders Rally to Address Escalating Ad Fraud Threats with Swift and Smart...

Technology
Why YouTube Rules Streaming: Dominating the Online Video Landscape

Why YouTube Rules Streaming: Dominating the Online Video...

Sumit Rawat Oct 17, 2023 0 59

Unlocking YouTube's Dominance: Experts Illuminate Wide Accessibility and Resilient...

Industry
ICC World Cup 2023: Team Digital Gains Favor with More Brands

ICC World Cup 2023: Team Digital Gains Favor with More...

Sumit Rawat Oct 16, 2023 0 68

Change in Advertising Landscape: Legacy Brands Opt for Exclusive Digital Presence...

Technology
India Enlists WhatsApp to Tackle Deepfakes, Meta Raises Privacy Concerns

India Enlists WhatsApp to Tackle Deepfakes, Meta Raises...

Sumit Rawat Oct 16, 2023 0 69

Indian Government Partners with WhatsApp to Counter Deepfakes Ahead of 2024 Elections,...

Campaigns
Max Unveils 'Unbelievable' Festive Campaign to Spark Holiday Enthusiasm

Max Unveils 'Unbelievable' Festive Campaign to Spark Holiday...

Sumit Rawat Oct 14, 2023 0 60

Max's 'Unbelievable' Festive Campaign Sparks Holiday Joy with Exciting Offerings,...