Tag: Marketing Campaigns

Industry
OTT platforms shift focus from exclusivity to sharing content rights

OTT platforms shift focus from exclusivity to sharing content...

Video streaming platforms now syndicate original content to rivals, aiming to enhance...

Industry
World Environment Day 2024: Brands, Organizations Promote Global Sustainability Efforts

World Environment Day 2024: Brands, Organizations Promote...

On World Environment Day 2024, brands and organizations launch initiatives to restore...

Campaigns
Bisleri Limonata names Aditya Roy Kapur as Brand Ambassador

Bisleri Limonata names Aditya Roy Kapur as Brand Ambassador

Aditya Roy Kapur stars in the brand's newest campaign, #doublethechill, bringing...

Campaigns
Citroën India Launches "Do What Matters" Campaign Featuring M S Dhoni

Citroën India Launches "Do What Matters" Campaign Featuring...

The campaign was executed by Leo Burnett, Mumbai, delivering creative and impactful...

Campaigns
Karan Johar vs Myntra EORS feud featured on billboards

Karan Johar vs Myntra EORS feud featured on billboards

Strategically placed in high-traffic areas of Delhi, Mumbai, and Bangalore, the...

Technology
ChatGPT outage affects thousands globally; OpenAI says 'working on fix'

ChatGPT outage affects thousands globally; OpenAI says...

ChatGPT experiences global outage with users unable to access. OpenAI acknowledges...

Industry
SC requires advertisers' self-declaration; MIB launches declaration portal

SC requires advertisers' self-declaration; MIB launches...

Starting June 4, 2024, MIB will activate the self-declaration portal, requiring...

Campaigns
Pidilite unveils Fevicol's 'Jugalbandi' campaign celebrating musical journey

Pidilite unveils Fevicol's 'Jugalbandi' campaign celebrating...

The film highlights Fevicol bond with its signature traditional and quirky humor,...

Industry
Virat Kohli Partners with TIDL for Indian Market Launch

Virat Kohli Partners with TIDL for Indian Market Launch

TIDL, in partnership with Virat Kohli and Baidyanath Group, introduces advanced...

Campaigns
Zomato supports Indian Cricket with Ranveer Singh and Samantha

Zomato supports Indian Cricket with Ranveer Singh and Samantha

Zomato's new brand film, featuring Ranveer Singh and Samantha, celebrates India's...

Campaigns
Noise’s campaign featuring Taapsee Pannu empowers women to shine confidently

Noise’s campaign featuring Taapsee Pannu empowers women...

The campaign promotes Shine by Noise, a collection of Noise smartwatches specifically...

Industry
Malaysia bans MDH and Everest spice sales over pesticide fears

Malaysia bans MDH and Everest spice sales over pesticide...

Malaysia Bans Sale of MDH and Everest Spices Due to Ethylene Oxide Concerns, Health...

Campaigns
AJIO's TOI newspaper 'Public Apology' isn't as straightforward as perceived

AJIO's TOI newspaper 'Public Apology' isn't as straightforward...

AJIO's "Public Apology" Ad in The Times of India Cleverly Promotes Big Bold Sale...

Industry
Ujjivan SFB distributes lookalike cigarettes creatively on World No Tobacco Day

Ujjivan SFB distributes lookalike cigarettes creatively...

Starting May 29, the campaign spans 100+ urban and semi-urban areas in 30 cities,...

Industry
Maggi launches edible wheat flour fork for eco-friendly dining

Maggi launches edible wheat flour fork for eco-friendly...

Maggi Masala Cuppa noodles with an edible fork will be available in major metro...

Industry
National Olive Day 2024: Discover 6 surprising health benefits of olives

National Olive Day 2024: Discover 6 surprising health benefits...

Olives aren't just salad or pizza toppings; they offer various benefits, from promoting...