1. Home
  2. E Commerce

Tag: E Commerce

Campaigns
Tata CLiQ Revamps as Tata CLiQ Fashion

Tata CLiQ Revamps as Tata CLiQ Fashion

Deepanjali Nov 22, 2024 0 15

Tata CLiQ rebrands as Tata CLiQ Fashion, focusing on fashion and lifestyle. Discover...

Industry
NARS Cosmetics Aims for Top Spot in India's Luxury Beauty Market

NARS Cosmetics Aims for Top Spot in India's Luxury Beauty...

Deepanjali Nov 4, 2024 0 29

NARS Cosmetics, a luxury beauty brand, is aiming for a top-three position in India's...

Industry
Meesho and PayTM Collaborate to Boost Upcoming Sale with Soundboxes

Meesho and PayTM Collaborate to Boost Upcoming Sale with...

Sumit Rawat Sep 30, 2024 0 104

Discover how Meesho and PayTM's innovative collaboration using sound boxes boosts...

Analysis
Digital growth forecast: 17% surge expected in 2024

Digital growth forecast: 17% surge expected in 2024

Sumit Rawat Feb 16, 2024 0 84

Anticipated at Rs 46,565 cr, the Digital AdEx for the year is predominantly fueled...

Inside Edge
Amrutam courageously ends ties with Nykaa, shares heartfelt open letter

Amrutam courageously ends ties with Nykaa, shares heartfelt...

Sumit Rawat Jan 27, 2024 0 170

Amrutam's Brave Decision: Ayurvedic Lifestyle Brand Parts Ways with Nykaa, Issues...

Inside Edge
Amazon Advertising Challenges Google and Facebook's Reign

Amazon Advertising Challenges Google and Facebook's Reign

Sumit Rawat Aug 17, 2023 0 51

Amazon's advertising prowess challenges the duopoly of Google and Facebook, ushering...

Industry
Disney+Hotstar’s best innings: Records 31% jump in viewership during T20 World Cup 2022

Disney+Hotstar’s best innings: Records 31% jump in viewership...

admin Dec 22, 2022 0 44

Disney+ Hotstar have delivered a seamless platform experience to cricket lovers...

Analysis
Why did e-commerce startups discontinue their TV advertising?

Why did e-commerce startups discontinue their TV advertising?

admin Dec 13, 2022 0 48

With the exception of the IPL season, major D2C brands did not advertise on TV for...