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Business Spotlight
Unilever bets on creators to reshape future of global marketing

Unilever bets on creators to reshape future of global marketing

Anupriya Apr 21, 2026 0 646

Unilever plans to collaborate with 300000 creators, signaling a shift toward influencer-led...

Analysis
2025: Pivotal Year for India's Creator Economy

2025: Pivotal Year for India's Creator Economy

Deepanjali Jan 1, 2025 0 1507

India's creator economy is set to transform in 2025, with significant growth in...

Campaigns
SOCIAL partners with Big Bang Social to empower creator economy

SOCIAL partners with Big Bang Social to empower creator...

Sumit Rawat Jun 21, 2024 0 140

The partnership will empower creators in various cities to craft compelling stories...

Inside Edge
Cannes Lions Unveils Lions Creators: A New Hub for Innovation

Cannes Lions Unveils Lions Creators: A New Hub for Innovation

Sumit Rawat Apr 10, 2024 0 213

During June 18–20, coinciding with Cannes Lions, a dedicated forum offers exclusive...