SociapaHQ

SociapaHQ

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Member since Feb 11, 2026 Shaan@sociapa.com

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Case Study
Connected TV Is Redrawing India’s Sports Advertising Playbook

Connected TV Is Redrawing India’s Sports Advertising Playbook

Connected TV is reshaping sports advertising in India as brands shift budgets from...

Business
Pavanjit S Bedi Named CMO – Foods at Hindustan Unilever

Pavanjit S Bedi Named CMO – Foods at Hindustan Unilever

Pavanjit S Bedi has been appointed CMO – Foods at Hindustan Unilever Limited. The...

Business
India’s Digital Growth Shifts to Tier 2, 3 and Rural Markets: Report

India’s Digital Growth Shifts to Tier 2, 3 and Rural Markets:...

A new SoCheers report finds that Tier 2, Tier 3 and rural markets will drive the...

Campaigns
TOPS Launches ‘Foodies Ka Choice’ Campaign with Kareena Kapoor

TOPS Launches ‘Foodies Ka Choice’ Campaign with Kareena...

TOPS has launched its new ‘Foodies Ka Choice’ campaign featuring Kareena Kapoor,...

Industry
WhatsApp Adds Group Message History to Ease New Member Onboarding

WhatsApp Adds Group Message History to Ease New Member...

WhatsApp has rolled out Group Message History, allowing admins and members to share...

Campaigns
Mountain Dew Baja Blast Named MLB’s Official Soft Drink in Multi-Season Deal

Mountain Dew Baja Blast Named MLB’s Official Soft Drink...

Mountain Dew Baja Blast has signed a multi-season deal as MLB’s Official Soft Drink,...

Campaigns
Crocs Launches ‘Let Them Talk’ Campaign with Siddhant Chaturvedi

Crocs Launches ‘Let Them Talk’ Campaign with Siddhant Chaturvedi

Crocs launches ‘Let Them Talk’ campaign with Siddhant Chaturvedi to spotlight its...

Business
Dabur Elevates Mohit Malhotra as Global CEO, Appoints Herjit Bhalla for India Business

Dabur Elevates Mohit Malhotra as Global CEO, Appoints Herjit...

Dabur appoints Mohit Malhotra as Global CEO and names Herjit Bhalla as CEO – India...

Campaigns
Ujjivan SFB Reworks Folk Form ‘Gaadi Geet’ for Bihar Campaign

Ujjivan SFB Reworks Folk Form ‘Gaadi Geet’ for Bihar Campaign

Ujjivan Small Finance Bank launches ‘Gaadi Geet’, a Bihar-focused folk music campaign...

Business
Pocket FM Says Creator Earnings Cross ₹300 Crore, Targets ₹1,000 Crore by 2026

Pocket FM Says Creator Earnings Cross ₹300 Crore, Targets...

Pocket FM says its creator economy has crossed ₹300 crore and is targeting ₹1,000...

Industry
India Cuts Deepfake Takedown Time to Three Hours Under New IT Rules

India Cuts Deepfake Takedown Time to Three Hours Under...

India notifies IT Rules Amendment 2026, cutting deepfake takedown timelines to three...

Business
Eternal Partners OpenAI to Deploy AI Across Zomato and Blinkit

Eternal Partners OpenAI to Deploy AI Across Zomato and...

Eternal partners with OpenAI to deploy AI across Zomato, Blinkit and its wider ecosystem,...

Campaigns
Cipcal Revives Hansa to Spotlight Calcium Gaps in Women Over 30

Cipcal Revives Hansa to Spotlight Calcium Gaps in Women...

Cipcal revives Hansa, played by Supriya Pathak, in a new campaign linking everyday...

Campaigns
Carysil’s Valentine Film Puts Men at the Centre of the Modern Kitchen

Carysil’s Valentine Film Puts Men at the Centre of the...

Carysil’s Valentine’s campaign featuring Chunky Panday and Bhavana Pandey reframes...

Campaigns
Lay’s India Unveils New Look With Farm Focus and Ranbir-Led Campaign

Lay’s India Unveils New Look With Farm Focus and Ranbir-Led...

Lay’s India unveils a refreshed brand identity with farm-focused packaging and a...

Business
Abhishek Jha Joins InMobi to Lead India Advertising Business

Abhishek Jha Joins InMobi to Lead India Advertising Business

Abhishek Jha joins InMobi as Director – Head of Advertising, India, after a two-and-a-half-year...