Match. MAGGI. Masala.: Smriti Mandhana Stars in New Campaign
Indulge in the joy of MAGGI during cricket matches with Smriti Mandhana. A digital film and social media activation amplify the excitement
Priya
Maggi has just unveiled its latest campaign, 'MATCH. MAGGI. MASALA.', starring the renowned cricketer Smriti Mandhana.
Rajat Jain, the Director of Foods Business at Nestlé India, shared his thoughts on the campaign, stating, "Our campaign, Match. MAGGI. Masala., celebrates the joy of enjoying a delectable bowl of MAGGI even while supporting different teams, adding an extra dash of excitement to the match. We're thrilled to have the champion herself, Smriti Mandhana, on board, who, like many of us, can't resist the temptation of MAGGI while watching the game. We believe this campaign will enhance the cricketing spirit and bring immense delight to consumers."
Expressing her excitement about the campaign, Smriti Mandhana said, "MAGGI holds a special place in my heart, and I'm thrilled to be associated with a brand that combines my two passions. The sentiment truly reflects how I feel when I watch the match with friends; it's all about the Match. MAGGI. Masala."
The campaign includes a digital film and social media activation.
