Industry
Teads and Jagran New Media collaborate
Using targeting technologies, Jagran New Media seeks to improve the effectiveness...
Aseem Kaushik becomes India MD for L'Oréal
Kaushik succeeds Amit Jain who has decided to retire this year-end.
BOROPLUS LAUNCHES ITS WINTER CAMPAIGN WITH AKSHAY KUMAR,...
The campaign comes as winter is set in parts of the country. Part of the BoroPlus...
#RIPTwitter: Will brands soon abandon Twitter?
The hashtag "RIPTwitter" recently became popular on the network after two weeks...
ShivnathThukral is the new director of public policy for...
Appointment follows the exits of WhatsApp India chief Abhijit Bose and Rajiv Aggarwal,...
10% drop in Paytm shares as Softbank looks to reduce stake
The change occurs immediately after the end of the investors' share trading lock-in...
Google India reports an increase in gross ad sales of 79.4%...
The net revenue from operations is Rs 9,286 crore.
Technology unleashes creativity for brands
Why marketers need to boost workflow efficiency across the creative lifecycle.
Anushka Sharma roped in as ambassador for Michael Kors...
Anushka Sharma will be seen in brand campaigns for Michael Kors.
This Children's Day, Bournvita "forced packs” wants parents...
By encouraging parents to recognise their children's actual talents rather than...
Lakshmi Narayanan B joins CEAT as Chief Marketing Officer
Lakshmi Narayanan B will spearhead the marketing initiatives of the company across...
Mahendra Singh Dhoni roped in as brand ambassador for Navi.
MS Dhoni will be the face of Navi’s branding initiatives
Twitter halts its "blue check" feature after bogus accounts...
Users have been using Twitter's verification feature to pose as celebrities and...
Twitter's India unit goes negative in FY22; revenue increases...
Twitter's India division experienced losses during the fiscal year that ended on...
As cinema lovers return to the theatres, advertisers are...
Industry signals that the ad rates for in-cinema are likely to touch pre-Covid levels
FIFA World Cup 2022 gets onboard 10 Indian brands as ‘Presented...
Mahindra, Visa, CakeZone, Black & White, AM/NS India, ET Money, Amul, intel, SBI...
