Campaigns

Kiara Advani Joins Maybelline New York as New Brand Ambassador

Kiara Advani Joins Maybelline New York as New Brand Ambassador

Bollywood sensation Kiara Advani teams up with Maybelline New York to launch the...

CampaSure Puts Pricing Front And Centre With Amitabh Bachchan Twist

CampaSure Puts Pricing Front And Centre With Amitabh Bachchan...

CampaSure’s new ad starring Amitabh Bachchan champions transparent pricing, using...

ET Now Plays Blank Check Card To Capture Budget Day Spotlight

ET Now Plays Blank Check Card To Capture Budget Day Spotlight

ET Now’s Budget Day campaign uses a blank check creative to claim mindshare, blending...

Oreo Serves Up Sweet Support With Rohit Sharma World Cup Campaign

Oreo Serves Up Sweet Support With Rohit Sharma World Cup...

Oreo launches its Dream for the Team World Cup campaign with Rohit Sharma, blending...

Pepsi’s Super Bowl Ad Sends Coke’s Polar Bear to Therapy

Pepsi’s Super Bowl Ad Sends Coke’s Polar Bear to Therapy

Pepsi reignites the cola wars with a bold Super Bowl ad featuring Coke’s polar bear,...

Bridgerton Meets Fragrance: Kimirica Brings Regency Luxury to Life

Bridgerton Meets Fragrance: Kimirica Brings Regency Luxury...

Kimirica collaborates with Netflix’s Bridgerton to launch a luxurious fragrance...

Crocs Unveils ‘Wonderfully Unordinary’ As New Global Brand Platform

Crocs Unveils ‘Wonderfully Unordinary’ As New Global Brand...

Crocs launches “Wonderfully Unordinary” as its first global brand platform in a...

BharatPe Takes A Swing With Rohit Sharma Ahead Of T20 World Cup

BharatPe Takes A Swing With Rohit Sharma Ahead Of T20 World...

BharatPe launches its Super Over campaign with Rohit Sharma ahead of the T20 World...

Xylys Taps Abhishek Sharma As Cricket-Inspired Brand Ambassador

Xylys Taps Abhishek Sharma As Cricket-Inspired Brand Ambassador

Xylys names cricketer Abhishek Sharma as brand ambassador with a campaign that blends...

Cummins Trades Yorkers For Punchlines In T20 World Cup Ad Spot

Cummins Trades Yorkers For Punchlines In T20 World Cup...

Pat Cummins embraces a lighter side as he becomes a comedian in Prime Video’s ICC...

Bridgerton Season Four Is Quietly Rewriting Shopping Behaviour

Bridgerton Season Four Is Quietly Rewriting Shopping Behaviour

Bridgerton Season Four is influencing shopping habits as brands tap into Regency...

Rajnigandha Celebrates Craft Over Claims In New Television Film

Rajnigandha Celebrates Craft Over Claims In New Television...

Rajnigandha’s latest TVC shifts focus to its meticulous blending process, using...

Thyrocare Brings Preventive Health To Spotlight With Madhuri Dixit

Thyrocare Brings Preventive Health To Spotlight With Madhuri...

Thyrocare appoints Madhuri Dixit as brand ambassador to strengthen conversations...

Why Insta Help Is Becoming The New Urban Household Essential

Why Insta Help Is Becoming The New Urban Household Essential

Insta Help reflects how urban Indian households are embracing on demand domestic...

Old Hindi Songs Find New Life In Modern Advertising Playbooks

Old Hindi Songs Find New Life In Modern Advertising Playbooks

Indian advertisers are reviving classic Hindi film songs to trigger nostalgia, emotional...

Godrej Brings Handloom Care Into The AI Washing Era

Godrej Brings Handloom Care Into The AI Washing Era

Godrej launches AI powered washing machines designed for handloom fabrics, blending...