L’Oréal India Appoints Rupal Singh Chauhan as Head of Marketing for Biolage

L’Oréal India appoints Rupal Singh Chauhan as Biolage’s Head of Marketing to drive growth and consumer-focused haircare strategies.

L’Oréal India Appoints Rupal Singh Chauhan as Head of Marketing for Biolage

Rupal Singh Chauhan has been appointed Head of Marketing for Biolage at L’Oréal India, a new leadership role for the marketing professional at the beauty and personal care company.

Chauhan, who has spent over six years at L’Oréal, was most recently the Senior Marketing Manager. In addition to her role as Marketing Manager, she has also served as National Business Development Manager during her tenure.

As part of L’Oréal, Chauhan worked with Kérastase Paris, launching aspirational products and campaigns and gaining experience in marketing and business development.

In her new role at Biolage, Chauhan will focus on building on the brand’s legacy, identifying new growth opportunities and making professional haircare more accessible and relevant to Indian consumers.

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Career Across Sales and Marketing:

Before joining L’Oréal, Chauhan was the Sales Team Lead at Diageo India. Her roles involved overseeing sales teams, distributor relations, retail execution and consumer-centric programs.

She started her career with Idea Cellular in sales and account management roles. She was a Key Account Manager in Chandigarh where she managed corporate accounts, sales channels and field teams.

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Chauhan’s appointment as head of marketing for Biolage brings a wealth of skills and knowledge as the brand aims to cement its position in India’s professional hair care market, with experience in marketing, business development, sales and consumer engagement.