Tag: Marketing Campaign

Inside Edge
During PM Modi's visit to Paris, boAt's Aman Gupta was part of a delegation of young entrepreneurs.

During PM Modi's visit to Paris, boAt's Aman Gupta was...

Gupta, recognized as the e4m D2C Tycoon of the Year, has been honored for his exceptional...

Inside Edge
Kids' advertisements: Should brands learn self-control?

Kids' advertisements: Should brands learn self-control?

Following the WHO's request for restrictions on the promotion of junk food, brand...

Industry
Zomato has launched 'Breaking Bread,' a restaurant chat show series

Zomato has launched 'Breaking Bread,' a restaurant chat...

Deepinder Goyal, Founder & CEO, will present the show

Industry
Zomato has launched 'Breaking Bread,' a restaurant chat show series

Zomato has launched 'Breaking Bread,' a restaurant chat...

Deepinder Goyal, Founder & CEO, will present the show

Industry
Prime Video joins forces with the Office of the Chief Scientific Advisor to help start-ups

Prime Video joins forces with the Office of the Chief Scientific...

Mission Start Ab will feature ten early-stage grassroots entrepreneurs with a focus...

Industry
In fiscal year 2022-23, VIP Industries' advertising expenses would increase by 216%

In fiscal year 2022-23, VIP Industries' advertising expenses...

The company's promotional expenses for this fiscal year were Rs 112.51 crore, up...

Inside Edge
Kriti Sanon will be the brand ambassador for Motorola

Kriti Sanon will be the brand ambassador for Motorola

The news was made at the Motorola Razr 40 Ultra and Razr 40 launch event.

Campaigns
Vijay Deverakonda appears in a hot Wild Stone CODE commercial

Vijay Deverakonda appears in a hot Wild Stone CODE commercial

The brand film will be shown during the 2023 ICC World Test Championship

Inside Edge
Shraddha Kapoor has been named as ASICS' brand ambassador

Shraddha Kapoor has been named as ASICS' brand ambassador

The actor will be seen endorsing the footwear and women's sportswear segments of...

Industry
Why does Samsonite collaborate with personalities like Virat Kohli?

Why does Samsonite collaborate with personalities like...

Samsonite South Asia Executive Director Anushree Tainwala discusses the company's...

Inside Edge
Malaika Arora has been become brand ambassador for Anastasia Beverly Hills India

Malaika Arora has been become brand ambassador for Anastasia...

According to the company, Malaika symbolizes the brand's key principles of empowerment,...

Campaigns
Disha Patani has been appointed as Nutrabox's brand ambassador

Disha Patani has been appointed as Nutrabox's brand ambassador

'Pehchaan Kaam Se Hoti Hai' digital campaign is launched

Inside Edge
'Amul family mourns': Sylvester daCunha's tributes come in

'Amul family mourns': Sylvester daCunha's tributes come...

daCunha, who launched India's longest-running outdoor advertising campaign for Amul,...

Inside Edge
It's time to say goodbye to celebrities and hello to influencers at Cannes

It's time to say goodbye to celebrities and hello to influencers...

According to analysts, the film festival saw an increase in Indian influences, which...

Industry
We are striving for a circular economy and long-term sustainability: Apollo Tyres' Vikram Garga

We are striving for a circular economy and long-term sustainability:...

Garga, Group Head, Marketing - APMEA, spoke extensively at the Pitch CMO Summit...

Industry
Influencer marketing cannot be ignored: Arjun Ranga, Pure Agarbathi Cycle

Influencer marketing cannot be ignored: Arjun Ranga, Pure...

Ranga, Managing Partner at N Ranga Rao & Sons Pvt Ltd, the company behind Cycle...