Tag: Internet Advertising India
Real world to metaverse: Will meta platforms recover in...
A €390 million fine imposed by a UK court for the illegal use of data for targeted...
The time is now for brands to purge their advertising supply...
Extreme Reach India's managing director, Dipali Mahesh, offers suggestions for resolving...
Flashback Friday: When Mirinda turned orange for Blue Men
During Mirinda's global advertising campaign from 1994 to 1996, the renowned Blue...
The urgent need is for digital-first employee advocacy
Deepshikha Dharmaraj, Chief Executive Officer, BCW India Group, discusses the "three...
In 2023, Friday Filmworks will put a lot of emphasis on...
The CEO said we have five key releases this year to start the year with. According...
Human interactions will be powered by empathy, a clean,...
Operational efficiencies, stronger strategies, and a much stronger focus on creating...
Placement of McDonald's Emily in Paris: Tastes off or fine?
According to experts, the brand integration is jarring and doesn't fit with the...
Esports 2023: Advertisers are in the game now
Experts say that there are now countless advertising opportunities because the Indian...
This year's outdoor advertising will be dominated by pDOOH
In addition to the growth of OOH media as a whole, industry experts predict that...
The emergence of social commerce: Why are brands becoming...
Currently valued at $2 billion, the social commerce market is anticipated to grow...
Looking back at the Top 7 series that dominated OTT platforms...
The top 7 blockbuster series on OTT platforms that grabbed the attention of customers...
We Have High Hopes for An Increase in Consumer Demand
The most recent campaign for Dabur Chyawanprash and how the flagship brand performed...
The key initiatives for B2B marketing in 2023.
Guest article by Sachin Sharma, Director of Enterprise Marketing Solutions at LinkedIn...
‘Slice-of-life’ a Marquee Initiative Film by McDonalds
This is the third film which has a unique take on inclusivity from the EatQual initiative.
The Most Joyous Occasions of 2022 are Compiled by Cadbury...
Introduction of the new Heart The Happiness by Ogilvy India.
Positive Effect of Digital Marketing on Indian D2C Market
How brands may successfully use direct-to-consumer marketing, choosing the correct...