Tag: Gen Z

Campaigns
Fastrack’s ‘Mere Ex Ki Shaadi’ Campaign Crashes the Wedding Season with a Twist

Fastrack’s ‘Mere Ex Ki Shaadi’ Campaign Crashes the Wedding...

Fastrack disrupts the wedding season with its quirky ‘Mere Ex Ki Shaadi’ campaign,...

Campaigns
Crocs Walks the Talk on Modern Love with Jackie Shroff & Orry This Valentine’s!

Crocs Walks the Talk on Modern Love with Jackie Shroff...

Crocs' Valentine’s Day campaign pairs Jackie Shroff with Orry, redefining modern...

Campaigns
Alaya F Leads Max Fashion’s New Campaign: Celebrating Gen Z’s Unfiltered Identity

Alaya F Leads Max Fashion’s New Campaign: Celebrating Gen...

Max Fashion’s latest campaign, starring Alaya F, celebrates Gen Z’s unfiltered identity...

Campaigns
ITC Sunfeast WOWzers: The Crack(er)ing New Snack That’s Breaking the Mold

ITC Sunfeast WOWzers: The Crack(er)ing New Snack That’s...

ITC Sunfeast launches WOWzers, a quirky, fun-filled cracker campaign targeting Gen...

Campaigns
Tic Tac's Fresh Vibe Refresh: A Bold Brand Revival

Tic Tac's Fresh Vibe Refresh: A Bold Brand Revival

Tic Tac's new brand film 'Fresh Vibe Refresh' is here, reimagining freshness with...

Campaigns
POCO X7 Pro's Action-Packed Launch: Akshay Kumar Goes Beyond Limits!

POCO X7 Pro's Action-Packed Launch: Akshay Kumar Goes Beyond...

Akshay Kumar leads POCO’s campaign for X7 & X7 Pro, blending tech innovation with...

Campaigns
Kartik Aaryan Takes Brezza for a Spin with Swagger

Kartik Aaryan Takes Brezza for a Spin with Swagger

Kartik Aaryan drives Maruti Suzuki Brezza’s bold new campaign, blending style, performance,...

Business Spotlight
Kingfisher’s Bold Brew: New Flavours Woo Gen Z Palates

Kingfisher’s Bold Brew: New Flavours Woo Gen Z Palates

Kingfisher targets Gen Z with bold, fruity flavours, adding zest to its iconic brand....

Campaigns
Chess Meets Gen Z: Myntra’s FWD Ad Strikes Gold

Chess Meets Gen Z: Myntra’s FWD Ad Strikes Gold

Myntra’s FWD ad blends chess legends Vishwanathan Anand and Gukesh with Gen Z swag,...

Industry
Influencers Transform Into Entrepreneurs, Shaping Products with Audiences

Influencers Transform Into Entrepreneurs, Shaping Products...

Influencers are evolving into entrepreneurs, co-creating products with their followers,...

Industry
Gen Z Fuels India’s Buzz for Non-Alcoholic Spirit Revolution

Gen Z Fuels India’s Buzz for Non-Alcoholic Spirit Revolution

Gen Z's sober curious movement is driving India's love for sophisticated, non-alcoholic...

Campaigns
Top Brands That Hooked Gen Z with Bold Marketing in 2024

Top Brands That Hooked Gen Z with Bold Marketing in 2024

How brands like Duolingo, Bumble, and Crocs captured Gen Z’s attention with bold,...

Campaigns
Zostel Drives Wanderlust by Inspiring Gen Z and Millennials

Zostel Drives Wanderlust by Inspiring Gen Z and Millennials

Zostel inspires Gen Z and Millennials with experiential travel, social media trends,...

Campaigns
Youthbeat, Myntra’s FWD, and Bhuvan Bam Team Up for Campaign

Youthbeat, Myntra’s FWD, and Bhuvan Bam Team Up for Campaign

Youthbeat, Myntra’s FWD, and Bhuvan Bam create a viral, Gen Z-focused campaign blending...

Industry
Gen Z is Driving the Social Commerce Revolution

Gen Z is Driving the Social Commerce Revolution

Gen Z is changing the way we shop. Learn how social media platforms are becoming...

Inside Edge
Gen Z Redefines Digital Culture: A Playbook for Brands

Gen Z Redefines Digital Culture: A Playbook for Brands

Discover how Gen Z reshapes digital content, trends, and marketing strategies. Learn...