Sumit Rawat

Sumit Rawat

Last seen: 3 days ago

Member since Feb 23, 2023 sumit_r@sociapa.com

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Industry
97.9% of Gen Z follow influencers, Mindshare Content Marketing Trends

97.9% of Gen Z follow influencers, Mindshare Content Marketing...

76% of all social content they consume is creator made while 87% spend the most...

Industry
Lubi Pumps launches 'Flow Nahi Force' ad with Gujarat Titans

Lubi Pumps launches 'Flow Nahi Force' ad with Gujarat Titans

The brand unveiled an ad campaign starring team players Shubhman Gill, David Miller,...

Analysis
Urban India shifts away from YouTube, WhatsApp, FB, and X

Urban India shifts away from YouTube, WhatsApp, FB, and...

YouTube, WhatsApp, FB & X lost 5-15% users in India over 3 years, but Instagram...

Sports
India's T20 World Cup 2024 squad excludes KL Rahul, Shubman Gill

India's T20 World Cup 2024 squad excludes KL Rahul, Shubman...

Player performances in IPL 2024 heavily influenced India's T20 World Cup 2024 squad...

Technology
Google launches AI 'Speaking Practice' for English skills enhancement guide

Google launches AI 'Speaking Practice' for English skills...

Google debuts Speaking Practice, an AI-driven feature on Search, aiding English...

Industry
Soha Ali Khan promotes Tata Simply Better oils, "Soha's choice

Soha Ali Khan promotes Tata Simply Better oils, "Soha's...

TCPL's plant-based brand, Tata Simply Better, launches a digital campaign unveiling...

Industry
Navratna Ayurvedic Oil partners with Kapil Sharma for humorous campaign

Navratna Ayurvedic Oil partners with Kapil Sharma for humorous...

Navratna Oil employs TV ads and digital content, featuring Kapil Sharma, to humorously...

Campaigns
Campa: Empowering New India's Bold Aspirations with Pride

Campa: Empowering New India's Bold Aspirations with Pride

Experience the transformative journey of a beloved brand embracing diversity, innovation,...

Industry
Hindustan Unilever Rebrands Horlicks and Boost Amid Regulatory Changes

Hindustan Unilever Rebrands Horlicks and Boost Amid Regulatory...

This Rebranding follows the Ministry's instruction to e-commerce platforms to avoid...

Campaigns
Boomer teams up with Bumrah for ultimate fun in campaign

Boomer teams up with Bumrah for ultimate fun in campaign

Boomer and Bumrah join forces to unveil Mars Wrigley India's latest innovation,...

Industry
Elon Musk's Unannounced Beijing Visit Spurs Speculation on Tesla's China Plans

Elon Musk's Unannounced Beijing Visit Spurs Speculation...

Elon Musk aims to meet Chinese officials in Beijing, discussing Full-Self Driving...

Technology
Top Tech CEOs Join US Advisory Board to Guide AI Protection

Top Tech CEOs Join US Advisory Board to Guide AI Protection

CEOs from Microsoft, Alphabet, OpenAI, Nvidia, and others join US advisory board...

Campaigns
Palmolive's new campaign urges slowing amidst life's hustle and bustle

Palmolive's new campaign urges slowing amidst life's hustle...

Embark on a sensory shower journey with Palmolive, urging all to elevate their mornings...

Campaigns
Tata Motors promotes stress-free business in latest campaign

Tata Motors promotes stress-free business in latest campaign

The campaign educates about the advantages of an Annual Maintenance Contract (AMC)...

Technology
Apple and OpenAI Resumes Talks for iOS 18 AI Integration

Apple and OpenAI Resumes Talks for iOS 18 AI Integration

Apple resumes talks with OpenAI for generative AI on iOS 18, alongside negotiations...

Industry
Priyagold launches ad with Kiara Advani for new campaign

Priyagold launches ad with Kiara Advani for new campaign

Adding "Snakk" boosted audience interest and drove high engagement, playing a key...