Sumit Rawat

Sumit Rawat

Last seen: 38 minutes ago

Member since Feb 23, 2023 sumit_r@sociapa.com

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Industry
AI both causes and combats ad fraud in gaming industry

AI both causes and combats ad fraud in gaming industry

Experts warn advertisers about click flooding in gaming apps, which can result in...

Sports
My11Circle Grows Rapidly with IPL Partnership: Games24x7 COO

My11Circle Grows Rapidly with IPL Partnership: Games24x7...

My11Circle experiences strong user and revenue growth through its IPL partnership....

Inside Edge
YouTube CEO Declares Creators as "New Hollywood" at Brandcast

YouTube CEO Declares Creators as "New Hollywood" at Brandcast

YouTube emphasizes creators' role in driving growth, particularly on connected TV,...

Analysis
ZEEL Witnesses 6.8% Revenue Growth in FY24: Profit Surge

ZEEL Witnesses 6.8% Revenue Growth in FY24: Profit Surge

Zee Entertainment Enterprises Ltd reports revenue growth and profit surge in FY24,...

Industry
Twitter rebrands to X, now operates under X.com

Twitter rebrands to X, now operates under X.com

Elon Musk announced via tweet that all core systems have now transitioned to X.com,...

Technology
Alert for Microsoft users! Govt warns of these vulnerabilities. Details here

Alert for Microsoft users! Govt warns of these vulnerabilities....

CERT-In issues a critical security advisory on Microsoft vulnerabilities. Users...

Inside Edge
Explore this Week's Top Mother's Day Advertisements

Explore this Week's Top Mother's Day Advertisements

This week features standout ads from Savlon and Zomato, with creative campaigns...

Sports
MRF Ends ICC Partnership Before 2024 T20 World Cup

MRF Ends ICC Partnership Before 2024 T20 World Cup

MRF has ended its long-term partnership with the ICC. Other major sponsors are also...

Campaigns
Doraemon Adventure: Weikfield Jelly Contest Offers Japan Trip

Doraemon Adventure: Weikfield Jelly Contest Offers Japan...

Enter Weikfield Jelly's Doraemon contest for a chance to win a trip to Japan! Unleash...

Campaigns
Puma Teams Up with Athletics Federation of India to Elevate Athlete Performance

Puma Teams Up with Athletics Federation of India to Elevate...

Puma partners with AFI, supplying high-quality kits to 400 Indian athletes, aiming...

Industry
Indian Filmmakers Review boAt Airdopes 800 in New Launch Campaign

Indian Filmmakers Review boAt Airdopes 800 in New Launch...

boAt collaborates with filmmakers Anurag Kashyap, Zoya Akhtar, Kabir Khan, and Guneet...

Campaigns
Samsung Launches Gen Z-Focused Campaign With Shanaya Kapoor and Rohan Gurbaxani

Samsung Launches Gen Z-Focused Campaign With Shanaya Kapoor...

Samsung's new campaign, featuring Shanaya Kapoor and Rohan Gurbaxani, highlights...

Campaigns
Svish Hair Removal Spray Endorsed by Cricket Star Shikhar Dhawan

Svish Hair Removal Spray Endorsed by Cricket Star Shikhar...

Svish introduces its innovative hair removal spray, endorsed by cricket star Shikhar...

Sports
Kartik Aaryan transforms into alien for UEFA EURO 2024 promo

Kartik Aaryan transforms into alien for UEFA EURO 2024...

The CGI-laden film portrays UEFA EURO 2024 as the ultimate football extravaganza,...

Analysis
FY 23-24: COTT Annual Report notes digital media revenue at Rs 63,200 crore

FY 23-24: COTT Annual Report notes digital media revenue...

OTT dominated fiscal revenue, securing Rs 31,800 crore, marking a significant portion...

Campaigns
Taapsee Pannu urges embracing joy in Vogue Eyewear's new campaign

Taapsee Pannu urges embracing joy in Vogue Eyewear's new...

Brandmovers India crafted the campaign, directed by Bosco Bhandarkar and captured...