Industry

Google to Retire Shared Ads in API by Early 2026

Google to Retire Shared Ads in API by Early 2026

Google Ads will phase out shared ads in its API, requiring unique ads per group...

Jio Platforms Delays IPO, Focuses on Growth and Digital Push

Jio Platforms Delays IPO, Focuses on Growth and Digital...

Jio Platforms postpones IPO, aims to boost revenue, subscribers, and digital expansion...

MS Dhoni: More Than Cricket’s Captain Cool

MS Dhoni: More Than Cricket’s Captain Cool

MS Dhoni’s legacy goes beyond cricket—explore his brand power, off-field ventures,...

Elon Musk Bans Hashtags in X Ads for Cleaner Look

Elon Musk Bans Hashtags in X Ads for Cleaner Look

Elon Musk bans hashtags in X ads, urging brands to rethink engagement as platform...

Adda52’s ‘Game On’ Rebrand Signals New Era for Poker

Adda52’s ‘Game On’ Rebrand Signals New Era for Poker

Adda52 unveils ‘Game On’ rebrand, celebrating skill and strategy in poker while...

Seoul Urges Temu, AliExpress to Pull Unsafe Kids’ Products

Seoul Urges Temu, AliExpress to Pull Unsafe Kids’ Products

Seoul asks Temu and AliExpress to halt sales of children’s products found with hazardous...

Delhi HC Cracks Down on Fake Volvo Buses

Delhi HC Cracks Down on Fake Volvo Buses

Delhi High Court stops copycat Volvo buses, protecting the iconic brand’s trademark...

Mark Read’s WPP Legacy: Stability Amid Rapid Change

Mark Read’s WPP Legacy: Stability Amid Rapid Change

Mark Read’s WPP tenure brought stability and transformation, preparing the agency...

Influencers Redefine Aspirational Housing: Selling Lifestyles, Not Homes

Influencers Redefine Aspirational Housing: Selling Lifestyles,...

Influencers drive aspirational housing trends, selling lifestyles and dreams—not...

Karnataka Upholds Bike Taxi Ban: Ola, Uber, Rapido Halt Rides

Karnataka Upholds Bike Taxi Ban: Ola, Uber, Rapido Halt...

Karnataka High Court upholds bike taxi ban, forcing Ola, Uber, Rapido to pause services...

Starbucks India Denies Dolly Chaiwala Brand Ambassador Rumour

Starbucks India Denies Dolly Chaiwala Brand Ambassador...

Starbucks India clarifies it has no partnership with Dolly Chaiwala, debunking viral...

AI Reads Emotions: The New Frontier for Brands

AI Reads Emotions: The New Frontier for Brands

New AI tools help brands measure real consumer emotions for sharper, unbiased marketing...

Warner Bros. Discovery Splits: Streaming and Cable Part Ways

Warner Bros. Discovery Splits: Streaming and Cable Part...

Warner Bros. Discovery to split into two companies, separating streaming from cable...

Travel Ad Spend Soars: Digital Dominates in 2024

Travel Ad Spend Soars: Digital Dominates in 2024

Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...

Connected TV: The Future of Advertising in India

Connected TV: The Future of Advertising in India

Connected TV blends TV’s reach with digital targeting, revolutionizing advertising...

Cannes Lions: Chasing the Creative Rush Again

Cannes Lions: Chasing the Creative Rush Again

Cannes Lions inspires agencies and Gen Z to create bold, award-winning campaigns...