Industry
AI Reads Emotions: The New Frontier for Brands
New AI tools help brands measure real consumer emotions for sharper, unbiased marketing...
Warner Bros. Discovery Splits: Streaming and Cable Part...
Warner Bros. Discovery to split into two companies, separating streaming from cable...
Travel Ad Spend Soars: Digital Dominates in 2024
Travel ad spend jumps 28% in 2024, with digital ads grabbing 78% share, fueled by...
Connected TV: The Future of Advertising in India
Connected TV blends TV’s reach with digital targeting, revolutionizing advertising...
Cannes Lions: Chasing the Creative Rush Again
Cannes Lions inspires agencies and Gen Z to create bold, award-winning campaigns...
MSys Technologies Rebrands as Aziro for AI Future
MSys Technologies becomes Aziro, focusing on AI-driven innovation and digital transformation...
Alia Bhatt Shines in L’Oréal Paris Gloss Campaign
Alia Bhatt stars in L’Oréal Paris Casting Crème Gloss campaign, celebrating glossy...
Nykaa Fashion Welcomes Ishaan Khatter and Shanaya
Nykaa Fashion names Ishaan Khatter and Shanaya Kapoor as brand ambassadors, celebrating...
Google Fights Back Against US Search Monopoly Ruling
Google to appeal US court’s antitrust ruling on search monopoly, sparking a major...
IPL 2025 Finale Sparks Big Jump in Ad Prices
IPL 2025 finale sparks a 10-15% surge in ad rates as brands compete for prime slots...
Karan Johar Hosts Prime Video’s “The Traitors” Indian Premiere...
Prime Video uncovers “The Traitors” with Karan Johar as host, promising high-stakes...
YouTube Unveils AI‑Powered Peak Points for Smarter Ad Placement
YouTube’s new Peak Points tool uses Google Gemini AI to identify high‑engagement...
Zepto’s GPT‑Powered Insights: Data Subscription Revolutionizes...
Zepto unveils a GPT‑infused data insights subscription, giving brands real‑time...
Microsoft Restructures with Strategic Layoffs, Cutting...
Microsoft announces a 3% workforce reduction—over 6,000 roles eliminated—to streamline...
IPL 2025 Resumes May 17 After Temporary Suspension Announcement
Following an indefinite halt due to India–Pakistan tensions, IPL 2025 is set to...
RoadTrippin Season 13’s Tamil Nadu Tour Spices Up Summer...
Season 13 of HistoryTV18’s #RoadTrippin with Rocky Singh explores Tamil Nadu’s iconic...