The ATOM network is appointed as the creative AOR by Welspun India

The ATOM network is appointed as the creative AOR by Welspun India

According to information, a t o m network would serve as Welspun India's official creative agency. After a lengthy, multi-agency pitch that lasted more than a month, the account was secured. The agency's Mumbai office will manage the account.

Welspun focuses on providing mindful living to its customers, according to Manjari Upadhye, CEO of Welspun - domestic company, who confirmed the news. It has always put the needs of its customers first in order to provide a fantastic product experience. Welspun has always worked to provide its customers with useful products, winning hearts with its creative products and reliable quality. Making #HarGharWelspun is our ultimate goal, and to achieve this, we must first comprehend the needs and aspirations of India's new generation of homemakers and then incorporate these into how we conduct business. We are convinced that a t o m would be able to share their knowledge and experience in order to popularize these brands in the Indian market.

Abhik Santara, CEO and Director at a to m network, remarked in response to the assignment, "We are really delighted to generate work on a brand which touches each of us every day through the distribution of its goods. Everywhere, we employ them. Both brands target distinct consumer groups, so the tone and voice, insights, and mediums of choice will be very different. In the past few years, there has been some excellent work done on those brands, and we look forward to performing some category-defining work to bring Spaces and Welspun into every Indian home.

The product line of Welspun India includes a number of home textile brands in India that fall under the broad categories of bed, bath, and flooring.