Tag: Digital
WforWoman blends AI and fashion storytelling after Paris...
WforWoman launches AI-led campaign after Paris Fashion Week debut, combining technology...
Blue Star cools IPL plans with digital first ad strategy
Blue Star skips IPL advertising this season, shifting 75 percent of its budget to...
Kantar decodes India’s changing mindset through evolving...
Kantar’s India in Search report reveals shifting consumer habits, highlighting rising...
Limca taps Ananya Panday for youth first digital refresh
Limca appoints Ananya Panday as brand face with social-first strategy to boost youth...
Titan’s Timepiece Tale: Stories Worn, Not Just Told
Titan launches Wear Your Story with PV Sindhu and Vikrant Massey, celebrating individuality,...
Sony LIV Plugs into YouTube’s Global Stage
Sony LIV teams up with YouTube TV and YouTube Primetime Channels to bring its Indian...
Ravi Luthria Takes on CRO Role at KathaVersse
IIM Lucknow alum Ravi Luthria joins KathaVersse as CRO, tasked with monetizing Digital...
Vidya Balan Anchors Federal Bank’s “Deposit Happens” Savings...
Federal Bank enlists Vidya Balan in a refreshingly human “Deposit Happens” campaign,...
Godrej Creates Buzz with AI‑Driven Eon Velvet Premium Refrigerators
Godrej & Boyce’s Creativeland Asia‑crafted campaign spotlights Eon Velvet AI refrigerators—adaptive...
Navi Mumbai Airport Sells 70% Ad Space Pre-Opening, Brands...
Navi Mumbai International Airport pre-sells 70% of its ad inventory before June...
Greenply’s ‘Har Zarurat Ka Reply’ Campaign Features Lucknow...
Greenply taps Lucknow Super Giants’ on-field heroics to showcase its plywood’s resilience,...
Alike.io and JioHotstar: Where Engagement Sparks Epic Roka...
Alike.io teams with JioHotstar for 'Engaged – Roka Ya Dhoka,' offering an all-expenses-paid...
Siddharth Zarabi Named Editor of Business Today by India...
India Today Group Appoints Siddharth Zarabi as Business Today Editor, Overseeing...
Rajkummar Rao Joins Cashfree Payments for 'Move Fast' Campaign
Rajkummar Rao joins Cashfree Payments for 'Move Fast' campaign, highlighting fast...
RuPay On-The-Go Simplifies Transit with Seamless Payment...
Experience seamless transit with NPCI’s RuPay NCMC. Discover how this campaign redefines...
Decoding Advertising Agencies: Types, Roles, and Industry...
Explore Advertising Agencies in India: Creative, Digital, Media Buying, Influencer,...
