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Inside Edge
Godrej Professional Names Bollywood Star Sharvari as Brand Ambassador

Godrej Professional Names Bollywood Star Sharvari as Brand...

sheetal Dec 19, 2024 0 62

Godrej Professional welcomes Sharvari as its first brand ambassador, emphasizing...

Inside Edge
Lowe Lintas Secures Creative Mandate to Elevate Complan’s Brand Legacy

Lowe Lintas Secures Creative Mandate to Elevate Complan’s...

sheetal Dec 19, 2024 0 44

Lowe Lintas wins Complan’s creative mandate, leveraging storytelling and consumer...

Campaigns
DoorDash Shines with Humorous Holiday Ads for Last-Minute Shoppers

DoorDash Shines with Humorous Holiday Ads for Last-Minute...

sheetal Dec 19, 2024 0 36

DoorDash’s witty ‘No One Has to Know’ campaign delivers humor, relatability, and...

Inside Edge
2024’s Meme Marketing Revolution: Humor, Virality, and Creative Engagement

2024’s Meme Marketing Revolution: Humor, Virality, and...

sheetal Dec 19, 2024 0 39

Explore how meme marketing shaped 2024 campaigns, from Ganji Chudail to Chill Guy,...

Inside Edge
2024 Marketing Trends: Content, AI, Q-Commerce, and Experiential Campaigns

2024 Marketing Trends: Content, AI, Q-Commerce, and Experiential...

sheetal Dec 19, 2024 0 38

Key 2024 Marketing Trends: AI, Content, Experiential Campaigns, Q-Commerce, and...

Industry
Sandisk Unveils New Brand Identity

Sandisk Unveils New Brand Identity

Deepanjali Dec 18, 2024 0 52

Sandisk unveils a new brand identity with a focus on "Mindset of Motion," emphasizing...

Industry
Mrunal Thakur is the New Face of Lacto Calamine

Mrunal Thakur is the New Face of Lacto Calamine

Deepanjali Dec 18, 2024 0 37

Mrunal Thakur is the new face of Lacto Calamine! The actress partners with the iconic...

Industry
CCPA Fines Coaching Centers for Misleading Ads

CCPA Fines Coaching Centers for Misleading Ads

Deepanjali Dec 18, 2024 0 34

The CCPA cracks down on misleading coaching center ads, imposing fines and issuing...

Campaigns
Gear Up for Rides: HDFC Bank Launches Harley-Davidson Credit Cards

Gear Up for Rides: HDFC Bank Launches Harley-Davidson Credit...

Deepanjali Dec 18, 2024 0 41

Ride on! HDFC Bank unveils Harley-Davidson credit cards with exclusive rewards and...

Industry
SPNI CEO: Collaboration Key, Not Competition

SPNI CEO: Collaboration Key, Not Competition

Deepanjali Dec 18, 2024 0 40

SPNI CEO emphasizes collaboration over competition in the Indian media market, despite...

Industry
Bakingo’s Christmas Film Brings Back the Magic of Childhood

Bakingo’s Christmas Film Brings Back the Magic of Childhood

Deepanjali Dec 18, 2024 0 49

Bakingo’s Christmas film Magic in Every Bite rekindles the childlike wonder of Christmas...

Campaigns
Sukhbir Transforms into InstaSanta in Swiggy Instamart’s Christmas Ad

Sukhbir Transforms into InstaSanta in Swiggy Instamart’s...

Deepanjali Dec 18, 2024 0 39

Swiggy Instamart’s #InstaSanta campaign, featuring Sukhbir, adds a desi twist to...

Industry
NBA's 'Jingle Hoops Regifted' Brings Back Classic Holiday Ad

NBA's 'Jingle Hoops Regifted' Brings Back Classic Holiday...

Deepanjali Dec 18, 2024 0 42

The NBA's Jingle Hoops Regifted campaign brings back holiday cheer with animated...

Campaigns
PVR INOX and Goibibo Redefine Cinema Ads with Gamification

PVR INOX and Goibibo Redefine Cinema Ads with Gamification

Deepanjali Dec 18, 2024 0 77

PVR INOX and Goibibo redefine cinema advertising with gamification, merging entertainment...

Industry
ORRA Fine Jewellery Unveils MS Dhoni Platinum Signature Collection

ORRA Fine Jewellery Unveils MS Dhoni Platinum Signature...

Deepanjali Dec 18, 2024 0 47

ORRA Fine Jewellery's MS Dhoni Signature Edition, a platinum collection inspired...

Industry
Sachin Tendulkar Joins Kissht as Brand Ambassador and Investor

Sachin Tendulkar Joins Kissht as Brand Ambassador and Investor

Deepanjali Dec 18, 2024 0 116

Sachin Tendulkar joins Kissht as brand ambassador and investor, supporting its vision...