Streambox Media Launches Dor: A New Era of TV Subscriptions

Streambox Media, a tech startup backed by industry giants like Micromax Informatics and Nikhil Kamath, has launched a groundbreaking subscription-based TV service called Dor. This innovative service is set to revolutionize the way Indians consume entertainment.

Starting December 1, 2024, you can purchase a 43-inch Dor TV through Flipkart. For a monthly fee of Rs 799 and a one-time activation cost of Rs 10,799, you'll get a high-quality 4K QLED TV packed with a plethora of entertainment options. This includes live TV channels, popular OTT platforms, gaming, and more, all accessible through a user-friendly interface.

The real magic of Dor lies in its subscription model. Unlike traditional TV purchases, you're not just buying a device; you're investing in a continuous entertainment experience. This means you'll get regular software updates, ensuring your TV stays up-to-date with the latest features and content.

The Dor TV OS is designed to provide a seamless and personalized viewing experience. It intelligently curates content recommendations based on your preferences, making it easy to discover new shows and movies.

Rahul Sharma, co-founder of Micromax Informatics, believes that Dor is the future of home entertainment. He highlights the growing trend of subscription-based services and the increasing preference for renting over owning. Dor, he says, is perfectly positioned to capitalize on this shift.

Anuj Gandhi, founder and CEO of Streambox Media, is equally enthusiastic about Dor's potential. He emphasizes the growing number of connected TV households in India and the need for affordable and accessible entertainment solutions. Dor, he believes, is the answer to this demand.

Romil Ramgarhia, COO of Streambox Media, adds that Dor aims to democratize access to high-quality entertainment. By offering a subscription-based model, Dor significantly reduces the upfront cost of buying a smart TV and subscribing to multiple OTT platforms.

In short, Dor is more than just a TV; it's a gateway to a world of endless entertainment.