Sumit Rawat

Sumit Rawat

Last seen: 2 days ago

Member since Feb 23, 2023 sumit_r@sociapa.com

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Industry
The Most Thoughtful Pride Ads That India Has Seen

The Most Thoughtful Pride Ads That India Has Seen

In recognition of Pride Month in June, we highlight brands that have consistently...

Campaigns
Torque Pharma Teams Up with 'Jatt and Juliet 3' for Unique Brand Collaboration

Torque Pharma Teams Up with 'Jatt and Juliet 3' for Unique...

Torque Pharma partners with the upcoming Punjabi film 'Jatt and Juliet 3', starring...

Campaigns
Bhumi Pednekar onboarded as Shaastram Hair Oil brand ambassador

Bhumi Pednekar onboarded as Shaastram Hair Oil brand ambassador

Bhumi Pednekar, strategic investor in IndiShreshtha, becomes brand ambassador for...

Campaigns
MS Dhoni Leads Inera's 'Meri Mitti, Mera Yakeen' Campaign

MS Dhoni Leads Inera's 'Meri Mitti, Mera Yakeen' Campaign

Inera's new campaign, featuring MS Dhoni, emphasizes sustainable agriculture and...

Industry
Fujifilm India appoints Kriti Sanon and Kartik Aaryan as brand ambassadors

Fujifilm India appoints Kriti Sanon and Kartik Aaryan as...

Kriti Sanon and Kartik Aaryan will be the brand ambassadors and endorse Fujifilm’s...

Industry
WOW Skin Science launches 'Color Cupid' cosmetics for Gen-Z, Millennials

WOW Skin Science launches 'Color Cupid' cosmetics for Gen-Z,...

The new makeup brand is specifically designed and curated for Gen-Z and Millennial...

Industry
Hari Om Mythology OTT Platform Launches with Rs 36 Annual Subscription

Hari Om Mythology OTT Platform Launches with Rs 36 Annual...

Hari Om, a new OTT platform dedicated to Indian heritage and religious content,...

Technology
Google Removes Continuous Scroll, Reinstates Traditional Pagination for Search Results

Google Removes Continuous Scroll, Reinstates Traditional...

Google discontinues continuous scroll in desktop search results, reintroducing traditional...

Industry
McDonald's India N&E Brings Minions-Themed Menu and Experiences

McDonald's India N&E Brings Minions-Themed Menu and Experiences

McDonald's India – North & East collaborates with Universal Pictures to introduce...

Technology
Netflix to launch free ad-supported tier in Asia, Europe: Report

Netflix to launch free ad-supported tier in Asia, Europe:...

Netflix plans to launch its own advertising technology platform by the end of 2025,...

Campaigns
IKEA's Pride campaign urges increased inclusivity and compassion

IKEA's Pride campaign urges increased inclusivity and compassion

Created by Leo Burnett, IKEA's campaign emphasizes: "Closets are for clothes, not...

Industry
NDTV and Google Collaboration Spurs 24% Growth in New Users with Advanced Data Strategies

NDTV and Google Collaboration Spurs 24% Growth in New Users...

NDTV's collaboration with Google has revolutionized its digital approach, resulting...

Campaigns
Britannia Little Hearts launches new look with paw-some campaign

Britannia Little Hearts launches new look with paw-some...

Conceptualized by Lowe Lintas, Bangalore, the new TVC blends nostalgia with modern...

Industry
Reliance Retail launches one-hour delivery pilot in Mumbai, Navi Mumbai

Reliance Retail launches one-hour delivery pilot in Mumbai,...

The service targets 30-45 minute deliveries, partnering with kirana stores for broader...

Industry
MIB Eases SDC Stance, Embraces Advertisers' Feedback

MIB Eases SDC Stance, Embraces Advertisers' Feedback

Ministry to Form Core Committee for Finalizing Supreme Court Submission, Incorporating...

Industry
Navigating Food Safety Challenges: Restoring Brand Trust Amid Recent Incidents

Navigating Food Safety Challenges: Restoring Brand Trust...

Experts Share Strategies for Brands to Rebuild Consumer Confidence Amid Ongoing...