OYO's New Ad Redefines Hotel Experience Quality
OYO's latest ad, created by Moonshot, challenges stereotypes by showcasing its premium hospitality offerings, emphasizing spacious rooms, quality service, and family-friendly experiences.
Sumit Rawat
OYO's New Ad Dispels ‘Cheap Love Hotel’ Stereotype, Showcases Premium Offerings
For the first time, multinational hospitality chain OYO is tackling the stereotype that its hotels are cheap and mainly used by couples for romantic encounters. The company's new ad aims to change this perception by highlighting OYO as a provider of quality hospitality experiences.
The advertisement depicts a scenario where a son and his daughter-in-law inform their family that they have booked an OYO hotel for the weekend. The family reacts with surprise, to which the son replies, “Let’s go together, we will have fun.” The scene then transitions to the OYO hotel, showcasing a top-tier hospitality experience with efficient check-in, spacious rooms, and all-day dining options.
