According to a new advertisement from Samsung, this refrigerator will be the star

Today, Samsung India released a brand-new TV commercial titled "The era of Bespoke Begins" in support of its magnificent Bespoke Side-by-Side (SBS) refrigerators. 

"'The age of tailored begins,'" An Indian kitchen is no longer a remote domain and has been successfully incorporated into our communal spaces, a notion that is nicely conveyed in TVC. The TVC, which highlights this metropolitan way of life, flawlessly demonstrates changing behavioral insights by simulating a day in the life of one of our users. Because it emerges as the night's high point and "the showstopper," it suggests that even a simple event like a party can become a celebration of the Bespoke Side-by-Side refrigerator, the business claimed in a news statement.

This TVC will air on local and national TV, as well as on channels for general entertainment, movies, news, and infotainment. Additionally, it will function on digital platforms including YouTube, OTT channels, Samsung TV Plus, and social media outlets owned by Samsung.

Along with the style and aesthetics of refrigerators quickly becoming popular among customers, the commercial also vividly highlights the trend of open kitchens becoming the standard in Indian households. Another example of why adding Samsung's Bespoke Side-by-Side refrigerator is the icing on the cake for contemporary home décor is this trend. Given that people are looking for alternatives to conventional refrigerators, the Bespoke Side-by-Side refrigerator represents another progression within the sector. Although a refrigerator's utilitarian purpose is crucial, consumers have an increasing desire for models with more appealing aesthetics, the business claimed.