Tag: TV

Industry
SC requires advertisers' self-declaration; MIB launches declaration portal

SC requires advertisers' self-declaration; MIB launches...

Starting June 4, 2024, MIB will activate the self-declaration portal, requiring...

Industry
Amazon poised to acquire MX Player, long-awaited deal finalizes

Amazon poised to acquire MX Player, long-awaited deal finalizes

According to e4m, talks for acquisition occurred last March, but the deal wasn't...

Industry
Deepika Padukone demonstrates 'superstar snaps' with CAMON 30 Series

Deepika Padukone demonstrates 'superstar snaps' with CAMON...

TECNO aims to elevate the smartphone experience and inspire youth by collaborating...

Industry
Netflix's Great Indian Kapil Show: High budget, low viewership success

Netflix's Great Indian Kapil Show: High budget, low viewership...

Kapil Sharma's Netflix show costs Rs 4 crore per episode, but viewership lags behind...

Campaigns
Jimmy Shergill Stars in JK Maxx Paints' #SingleBrandSharmaJi Campaign

Jimmy Shergill Stars in JK Maxx Paints' #SingleBrandSharmaJi...

Actor Jimmy Shergill embodies brand loyalty in JK Maxx Paints' campaign, emphasizing...

Industry
Akshay Kumar stars in APL Apollo's 'Roof Tuff' steel ad

Akshay Kumar stars in APL Apollo's 'Roof Tuff' steel ad

APL Apollo's Roof Tuff ad features Akshay Kumar demonstrating strength through stunts,...

Analysis
Trending Now: 2023 predictions for TV advertising

Trending Now: 2023 predictions for TV advertising

More viewers than ever are streaming, which will cause TV advertising to become...

Analysis
TAM AdEx reports a 26% increase in TV ad volumes in year 2022 over year 2019

TAM AdEx reports a 26% increase in TV ad volumes in year...

According to TAM AdEx's in 2022, television ad volumes increased by 26% during the...

Inside Edge
Despite winning slots, Sony Pal and Colors Rishtey will not return to Free Dish.

Despite winning slots, Sony Pal and Colors Rishtey will...

DD Free Dish stated in November that the channels would be available on the platform...

Inside Edge
Public service broadcasting should be voluntary: Broadcasters

Public service broadcasting should be voluntary: Broadcasters

The IBDF has written to the government requesting that it either remove the restriction...

Inside Edge
When rumour becomes reality: end of a 26-year old journey

When rumour becomes reality: end of a 26-year old journey

"Prime Time" show will not be "prime" anymore