Tag: sports marketing
YouTube Draws 1.7 Billion Viewers During FIFA World Cup
YouTube recorded over 1.7 billion viewers during the FIFA World Cup, making it the...
BCCI Invites Bids for New Title Sponsor, Releases Tender...
BCCI has invited bids for its new title sponsorship rights, with the tender process...
Amul Celebrates FIFA World Cup Final With Full-Page Ad...
Amul has released a full-page newspaper ad celebrating its rare position as the...
Meta Sees Record Engagement Across Apps During FIFA World...
Meta recorded record engagement across WhatsApp, Instagram, Facebook and Threads...
Lay’s Uses Scaled Fan Intimacy To Shape World Cup Campaign
Lay’s expands its World Cup campaign with celebrity-led watch parties and WhatsApp...
Virat Kohli Joins Hands With Meta & Oakley To Launch AI-Powered...
Virat Kohli partners with Meta and Oakley to introduce AI-powered performance glasses...
Pluckk serves wellness boost at Indian Open pickleball...
Pluckk partners with Global Sports for Indian Open 2026, bringing wellness products,...
Cummins Trades Yorkers For Punchlines In T20 World Cup...
Pat Cummins embraces a lighter side as he becomes a comedian in Prime Video’s ICC...
Britannia 50‑50 Launches Season 2 Of 4th Umpire Interactive...
Britannia 50‑50 unveils Season 2 of the 4th Umpire campaign, merging interactive...
Joy KKR Challenges Stereotypes: Redefining Masculinity...
Joy KKR partners with a campaign challenging masculinity stereotypes, delivering...
Global Sports Agency Fuse Lands in India
Global sports agency Fuse lands in India to revolutionize sports marketing. Led...
Haier India Joins Disney+ Hotstar for Wimbledon 2024
Haier India partners with Disney+ Hotstar for Wimbledon 2024, enhancing brand visibility...