Tag: Internet Ad
The marketing budget for JOY has been rising annually:...
The company's most well-known brand, JOY, is discussed by RSH Global's CMO, along...
The time is now for brands to purge their advertising supply...
Extreme Reach India's managing director, Dipali Mahesh, offers suggestions for resolving...
Human interactions will be powered by empathy, a clean,...
Operational efficiencies, stronger strategies, and a much stronger focus on creating...
Placement of McDonald's Emily in Paris: Tastes off or fine?
According to experts, the brand integration is jarring and doesn't fit with the...
The emergence of social commerce: Why are brands becoming...
Currently valued at $2 billion, the social commerce market is anticipated to grow...
Looking back at the Top 7 series that dominated OTT platforms...
The top 7 blockbuster series on OTT platforms that grabbed the attention of customers...
We Have High Hopes for An Increase in Consumer Demand
The most recent campaign for Dabur Chyawanprash and how the flagship brand performed...
The key initiatives for B2B marketing in 2023.
Guest article by Sachin Sharma, Director of Enterprise Marketing Solutions at LinkedIn...
‘Slice-of-life’ a Marquee Initiative Film by McDonalds
This is the third film which has a unique take on inclusivity from the EatQual initiative.
Positive Effect of Digital Marketing on Indian D2C Market
How brands may successfully use direct-to-consumer marketing, choosing the correct...
CoinSwitch announces new brand identity and logo
The updated mobile app takes a content-first approach, providing users with bite-sized...
OTO, a two-wheeler lending firm, will launch a specialized...
Ties to EV players Hero Electric, Okinawa, Ampere, Bounce, Pure EV, and Ola Electric
The Body Shop to double the business in India by 2025:...
Lionel Thoreau, Global Chief Marketing Officer - The Body Shop, shared the company's...
Beanly, a coffee company obtains startup capital from renowned...
Beanly, a D2C start-up noted for its innovations in the coffee market and a consumer...
This Children's Day, Bournvita "forced packs” wants parents...
By encouraging parents to recognise their children's actual talents rather than...
Vaani Kapoor roped in as brand ambassador of Lotus Makeup
Kapoor will appear in the brand's multimedia campaign spanning digital, OTT, OOH,...