Tag: Digital Advertising
Google Search Flips Reality With Stranger Things Upside-Down...
Google turns search results into the Upside Down from Stranger Things, blending...
Himalaya Babycare Celebrates Baby’s First Winter With Warm,...
Himalaya Babycare’s new campaign spotlights a baby’s first winter, blending warmth,...
Crax Experiments With AI Storytelling In Bold New Campaign
Crax launches an AI led advertising campaign with Dentsu and Kiss Films, blending...
Why Advertising’s Old Signals Are Fading, Says Martin Sorrell
Sir Martin Sorrell explains how digital dominance, platform economics and AI have...
Liqvd Asia's Acquisition of Adlift Fuels Digital Ad Dominance
Liqvd Asia acquires Adlift in a transformative move, signalling a bold strategy...
Global Ad Market to Hit $772.4 Billion in 2024, Digital...
Global ad spend is set to hit $772.4 billion in 2024, driven by digital growth,...
VOX Launches New Ad Formats for Enhanced Brand Engagement
VOX revolutionizes digital advertising with its new format packages. Discover how...
Hybrid’s Gandharv Sachdeva on the Power of AI in Digital...
Gandharv Sachdeva, Country Head of Hybrid India, highlighted the transformative...
India's Short-Form Video Boom: A Billion-Dollar Opportunity
India's short-form video market is booming. Learn how platforms like Instagram Reels...
Meta to Introduce Ads on Threads in Early 2025, Eyes X's...
Meta will introduce ads on Threads in 2025, aiming to attract advertisers seeking...
YouTube Shorts Boosts Brands Like Nestlé, Colgate in Print...
YouTube Shorts is driving brand growth in India with record-breaking engagement....
Festive Frenzy: Advertisers Prepare for Record-Breaking...
The event season methods, promoters are bracing for a record-breaking investing...
Rapido and PubMatic Partner to Enhance Advertiser Engagement
Rapido partners with PubMatic to allow advertisers direct engagement with its affluent,...
Amazon's New Ad Celebrates Uncle-Nephew Bond Through Mangoes
Amazon’s latest campaign, This Summer #DeliverTheLove, highlights an uncle-nephew...
Videos lose appeal: 33% dip in monthly active users, 2023
Short video platform's monthly users sharply decline from 366 million in 2022 to...
Digital ad growth slows, piquing interest of market analysts...
Debate arises: Consumer influx lowers ad costs; 'slowdown' seen as market correction...
