Tag: Digital Advertising
Placement of McDonald's Emily in Paris: Tastes off or fine?
According to experts, the brand integration is jarring and doesn't fit with the...
Esports 2023: Advertisers are in the game now
Experts say that there are now countless advertising opportunities because the Indian...
Here are some car technologies anticipated to be available...
In 2021, the market for AI in the automotive sector was valued at USD 2.54 billion,...
Remembering 2022, How The M&E Sector Prospered That Year
The growth of M&E industry is flagging off to new heights with introduction to technology...
Social and content commerce are extensions of what we do:...
Devanathan, Senior Director of Social Commerce at Myntra, discusses the concept...
Launch of CleverTap for startups by CleverTap
The programme will save costs and increase user engagement and conversion rates...
When consumers become brand game-changers
Industry analysts say it's no surprise that advertisers are looking to gamers and...
The following growth phase's motivators According to the...
For the next stage of expansion, OTT providers will need smaller markets and rural...
Aditi Anand starts her new journey with L'Oréal Professional
Aditi is an alumni of Booth School of Business, University of Chicago
RBI is all set to launch pilot of retail digital rupee...
Four cities will experience the digital rupee in the first phase
The Internet and Mobile Association of India (IAMAI) named...
IAMAI is a not-for-profit industry that represents the interests of OTT oriented...
Byju’s names Tynker’s Krishna Vedati as President
Krishna Vedati has been appointed president of global growth and strategic initiatives,...
Teads and Jagran New Media collaborate
Using targeting technologies, Jagran New Media seeks to improve the effectiveness...
The liquidity challenge and banks
Challenging situations. Banks must increase deposit rates in addition to tightening...
BOROPLUS LAUNCHES ITS WINTER CAMPAIGN WITH AKSHAY KUMAR,...
The campaign comes as winter is set in parts of the country. Part of the BoroPlus...
#RIPTwitter: Will brands soon abandon Twitter?
The hashtag "RIPTwitter" recently became popular on the network after two weeks...
